Category Archives: Cloud Hosting

Businesses Would Love To Never Have To Buy Another Server Again

Rackspace Hosting, the world’s leader in hosting and cloud computing, has announced the results of its latest survey, which highlights the growing problem of businesses struggling to cope with the demands of managing their own servers. More than half of the businesses surveyed responded that they would ‘love to never have to buy another server again.’

Rackspace’s online survey research was conducted in September 2009 and involved 441 US and UK-based IT decision-makers at companies with 100-500 employees

The research underscores Rackspace’s recent launch of No More Servers, a campaign and community dedicated to a new way of buying IT which includes managed hosting, cloud computing and email hosting. The new service has been created to help free businesses from the hassle of in-house server management and to enable them to instead shift their focus onto mission critical applications, core competencies and innovation. Rackspace is augmenting this initiative with Rackspace.co.uk/NoMoreServers, a location for companies to learn the benefits of hosting services.

The study, conducted by LoudHouse on behalf of Rackspace, investigated the views of more than 441 IT managers at mid-size enterprises and revealed that approximately one third of their IT staff’s time is spent on server management, which is liable to limit their ability to focus on strategic initiatives that could benefit the business. Fifty eight percent of respondents cited the ‘hassle of managing servers’ as a challenge for their organization, while 61% of IT managers said ‘time to drive innovation’ was a challenge.

Additionally, on-site servers were seen to also cause ‘server stress’ for IT managers, who cited ‘the need to be available 24×7’, ‘hardware issues and maintenance’, and ‘after-hours calls and issues’ as the top three server management issues. The survey also found that 51% of respondents have made mistakes in their server capacity planning. Fifteen percent have bought too many servers and 36% have failed to buy enough. This leaves businesses exposed to the risks of financial waste and the inability to cope with user demand by not getting server spending right the first time.

The survey also revealed that 35% of companies identify themselves as ‘proactive and slightly ahead of the curve’ when it comes to describing their approach to new technologies, while 28% remain ‘cautious and reactive.’ When it comes to hosting and cloud computing, barriers to adoption include assurances of reliability (29%), evidence of cost savings (28%) and assurances of security (27%).

“IT should be an enabler,” said Lanham Napier, president and chief executive officer of Rackspace Hosting. “The survey seems to reveal that a huge chunk of time and resources are spent keeping the lights on and preventing problems. Rackspace, with its world class Fanatical Support, can free organizations from the hassle of server management and enable their IT teams to focus on strategic initiatives that will positively impact the business.”

Via EPR Network
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NoMoreServers.com, a site dedicated to the emergence of Computing-as-a-Service models

Rackspace Hosting (NYSE:RAX) has announced the launch of NoMoreServers.com, a site dedicated to the emergence of Computing-as-a-Service models (like hosting, cloud computing and SaaS) to power corporate computing.

To support this campaign, the hosting company has hired renowned hosting industry strategist Andrew Schroepfer. In his role, Schroepfer will cover the trend in depth from how providers are evolving to how real businesses are making this trend pay off.

“A new way to run business computing is emerging,” said Lanham Napier, president and CEO of Rackspace. “We have countless business customers tell us they are finished buying servers and are looking for a computing partner. People don’t want to buy standalone computing, they want computing as a service with Fanatical Support. This trend will have major implications on the entire IT industry, and there is no one more qualified to cover it day-to-day than Andy.”

NoMoreServers.com will feature daily and unique commentary explaining the next era in computing. In addition to filtering and reviewing interesting developments and third-party content about the NoMoreServers computing era, the site will feature daily commentary and a live community portal for visitors to engage on the topic and offers a white paper on the subject for community members.

Schroepfer has been a key analyst in the hosting industry since its inception in the late 1990s. From his beginnings at Piper Jaffray where he developed and managed the VoIP (Voice-over-Internet-Protocol) industry’s primary market statistics, Schroepfer published a 270-page report on the dis-aggregation of communications which sparked his coverage of the Web hosting industry. He then joined Goldman Sachs as VP and senior equity analyst on the Internet Infrastructure Services industry during the time when Equinix, Loudcloud (now HP), and Webex (now Cisco) were executing their IPOs (Initial Public Offerings). In late 2000, Schroepfer founded, led, and later sold Tier1 Research, the leading specialist research firm on the hosting and data centre industry whose insights and data remain highly relevant.

“Having covered the hosting industry since its inception, and having strongly recommended Rackspace since 2001, I am excited to now become a Racker,” said Andy Schroepfer. “I have always said Rackspace will be more than just a leader in hosting, and I am honoured to join the 2,700-strong Fanatical Support team tasked with sustaining and evolving our leadership role as the IT value chain is recast.”

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Rackspace Hosting Announced That Leading Viral Video Advertising Agency, Keta Keta, Will Be Hosting Its Video Portfolio In The Rackspace Cloud

Rackspace Hosting (NYSE:RAX), the world’s leader in hosting and cloud computing, has announced that leading viral video advertising agency, Keta Keta, will be hosting its video portfolio and movie previews in the Rackspace Cloud.

Ronen Lefler, CEO, Keta Keta said: “Effectively showcasing our viral videos has become a real challenge as the amount of content that we have to stream has grown. Moving to the Rackspace Cloud has enabled us to showcase videos to a global audience without interruption. We chose Rackspace due to its focus on customer service and support, as well as the flexibility and efficiency of The Rackspace Cloud Files solution.”

As the viral video market continues to explode, with traffic increasing 178% over the last 12 months (Source: Econsultancy’s 2009 Internet Statistics report), Keta Keta needed to maximize opportunities across consumer brands by promoting its videos to a global audience. It launched a new corporate website in March 2009 to support this need and turned to Rackspace Hosting to provide a reliable and cost-effective hosting solution to stream multiple movies to over 100 different countries.

Brian Thomson, EMEA Managing Director at Rackspace Hosting said: “Hosting business critical applications in the cloud is something we do on a regular basis and we are delighted that Keta Keta has chosen us to support its corporate awareness drive. We understand the demands placed on websites by streaming rich media content and believe the cloud’s flexible, pay-as-you go structure makes it an ideal choice to meet these new media needs.”

Keta Keta, the viral video partner of ad:tech 2009, is an advertising agency with in-house creative, production, seeding and tracking departments. It has launched hundreds of successful viral video campaigns that have entertained and engaged people around the world for customers including LG, Fiat, MSN, L’Oreal and Orange.

About Rackspace
Rackspace’s portfolio of hosted services includes hosted exchange, managed hosting, dedicated servers, cloud hosting, virtualisation and managed exchange.

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Rackspace Announced Its New Private Cloud Offering, Which Allows Customers To Run The Centrally Managed VMware Virtualisation Platform On Private Dedicated Hardware Environments

Rackspace Hosting (NYSE: RAX), the world’s leader in hosting, has announced its new Private Cloud offering, which allows customers to run the centrally managed VMware virtualisation platform on private dedicated hardware environments.

Private Cloud Offering

Rackspace recognises the demand from enterprises for a more flexible and scalable hosting solution. Although multi-tenant cloud solutions are very flexible and cost-effective, they are not always right for every segment. The Rackspace Private Cloud’s single-tenant architecture offers increased control and security, while still maintaining the scalability, flexibility and resource optimisation that make shared cloud offerings so compelling.

“Rackspace provides an excellent option for customers to take advantage of the cloud,” said Dan Chu, vice president, emerging products and markets, VMware. “Enterprises who purchase the Rackspace Private Cloud can count on the powerful combination of VMware’s industry-leading virtualisation platform and Rackspace’s reliable hosting environment and infrastructure.”

Rackspace Private Cloud is an evolution of its popular dedicated virtual server (DVS) offering within the managed hosting business unit. In the last year, revenue from virtualisation solutions has grown substantially, driven mainly by the increased flexibility, improved asset utilisation and lower capital and operating costs that VMware’s virtualisation provides.

“Rackspace is implementing a true hybrid hosting vision that allows customers to create a blend of the right hosting solutions – from a dedicated server, to multi-tenant cloud to specialised application hosting such as hosted exchange – each backed by our industry leading support. The Rackspace Private Cloud is one piece of the entire hybrid vision”, said John Engates, Rackspace CTO. “Computing is changing at a rapid pace, and customers require that we stay ahead of the curve to continue providing best-in-class offers. We view the Rackspace Private Cloud as having a large impact for our enterprise customers who need the flexibility, scalability, and reliability provided by VMware’s virtualisation, paired with the control and security of a dedicated environment. It is the best of both worlds for those enterprises looking to explore the benefits of external cloud solutions, without as much risk.”

About Rackspace Hosting:
As the world’s leader and specialist in hosting, Rackspace Hosting is changing the way businesses worldwide buy IT. Rackspace delivers computing-as-a-service, integrating the industry’s best technologies into a flexible service offering, making computing more reliable and affordable.

A trusted partner to companies of all sizes, Rackspace enables IT departments to be more effective. Rackspace is distinguished by its award-winning Fanatical Support, furthering the company’s mission to be one of the world’s greatest service companies. Rackspace featured in the top 30 of both the Sunday Times 100 Best Companies To Work For list and the Financial Times Great Place to Work Awards, 2008.

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Rackspace to host SaaS and the Cloud Seminar

Rackspace has announced it is to host the SaaS and the Cloud Seminar – a half day, best practices seminar which aims to reveal the key strategies and techniques needed to build a profitable Software as a Service (SaaS) business.

Taking place on 20 May at the Microsoft Campus in Reading, SaaS and the Cloud Seminar will feature Rackspace Hosting clients and partners discussing the key issues involved in building a successful SaaS business.

Speaking at the seminar will be a number of experts in the SaaS field, including Rackspace’s own Director of Strategic Alliances, Brian Garvey, and Director of Product Management, Simon Abrahams, Microsoft’s UK Lead for Partner Hosted Services, Martin Walker, and Anders Trolle-Schultz of SaaS-it Consult. Also speaking at the seminar will be Ivan Farneti, a partner at Doughty Hanson & Co. Technology Ventures, Piyush Shah, the CEO at Deltion and Hamish Edwards, Managing Director and Co-Founder at Xero.

Those attending the seminar will hear discussion on topics including how to make the move from on-premise to Software as a Service, how to fund an emerging SaaS business and the future for SaaS hosting in the cloud. Other subjects covered will include secure hosting for on-demand applications, how to develop a cost effective go-to-market strategy and tips on how to exploit social media techniques to build a community of loyal users.

The half day seminar will conclude with a Q & A session with all the speakers followed by a networking lunch, where attendees can question the speakers at the seminar individually and confidentially.

Those wishing to attend the SaaS and the Cloud seminar can find further details and register at www.rackspace.co.uk.

About Rackspace Hosting:
As the world’s leader and specialist in hosting, Rackspace Hosting is changing the way businesses worldwide buy IT. Rackspace delivers computing-as-a-service, integrating the industry’s best technologies into a flexible service offering, making computing more reliable and affordable.

A trusted partner to companies of all sizes, Rackspace enables IT departments to be more effective. Rackspace is distinguished by its award-winning Fanatical Support, furthering the company’s mission to be one of the world’s greatest service companies. Rackspace featured in the top 30 of both the Sunday Times 100 Best Companies To Work For list and the Financial Times Great Place to Work Awards, 2008.

Rackspace’s portfolio of hosted services includes managed hosting, hosted exchange, hybrid hosting and cloud hosting.

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Rackspace Recognised By The European Business Awards 2009 For Customer Focus Excellence

Rackspace Hosting, a leading provider of IT hosting services, has announced that it has been successfully recognised as one of Europe’s leading customer service organisations by the European Business Awards 2009.

The European Business Awards recognises and rewards excellence, best practice and innovation in companies across the 27 EU member states. Now in its third year, the European Business Awards serve to showcase Europe’s most successful business achievements, with hundreds of companies entering each year. This year Rackspace Hosting achieved a top 10 place in the Award for Customer Focus category at the high profile awards ceremony, held in Rome on 7th April.

Brian Thomson, Managing Director at Rackspace, commented: “This recognition is particularly satisfying for us, as it really underlines our mantra of Fanatical Support. In the competitive IT hosting marketplace, everyone claims they deliver excellent customer service, so it’s great to prove that with Rackspace, customer focus is a reality, not just hype.

“2009 has already been a great year for recognition of our endeavours. This success follows closely on the heels of Rackspace being voted 15th best company to work for by the Sunday Times 100 Best Companies Awards, moving up nine places from 2008. This European recognition comes after Rackspace won the overall award for customer focus in the 2008 National Business Awards”.

The recognition Rackspace has achieved at these awards highlights the company’s total commitment to its customers through the Fanatical Support service which focuses on the 5 important key criteria of responsiveness, ownership, resourcefulness, expertise and transparency.

About Rackspace Hosting:
As the world’s leader and specialist in hosting, Rackspace Hosting is changing the way businesses worldwide buy IT. Rackspace delivers computing-as-a-service, integrating the industry’s best technologies into a flexible service offering, making computing more reliable and affordable.

A trusted partner to companies of all sizes, Rackspace enables IT departments to be more effective. Rackspace is distinguished by its award-winning Fanatical Support, furthering the company’s mission to be one of the world’s greatest service companies. Rackspace featured in the top 30 of both the Sunday Times 100 Best companies to work for list and the Financial Times Great Place to Work Awards, 2008.

Rackspace’s portfolio of hosted services includes managed hosting, hosted exchange and cloud hosting.

Via EPR Network
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