Tag Archives: London

SEO Experts QueryClick Welcome Skype Subsidised Wi-Fi Hotspots For Internet Week

Internet Week began in New York City in 2008, and incorporated over 250 events last year. 2010 sees the première of the five-day festival in Europe, with the schedule of events to take place throughout London. It is presented by the International Academy of Digital Arts and Sciences, and is open to any willing company eager to participate in this celebration of the digital industry in Europe.

Running from the 8th – 12th November, the festival, boasting over 80 events, will be enhanced by the announcement that Skype will be subsidising free Wi-Fi access throughout the UK for the duration of the event via the Skype Access service.

Commenting on the relationship between Skype and the Internet Week Europe, Co-Chairman David-Michel Davis said:

“What better way to celebrate that impact than partnering with Skype to make the Internet more accessible than ever.”

It certainly does show a commitment on Skype’s part to further the accessibility of the internet in public places, albeit for the 5 days of the festival only. SEO Experts QueryClick view the provision of free access as a hugely positive addition to the Internet Week event, insisting that:

“It makes sense that internet access in public spaces should be offered for free in accordance with the principles of the event, and the celebratory nature of the festival.”

The availability of free internet access to all in the UK increases the reach of the week of talks, conferences, challenges, and debates to all those outwith the London perimeters. The inclusion of big name brands such as Google, BBC, Yahoo!, and Lonely Planet ensures that the event will be a highly popular one, luring in the crowds with the crop of digital celebrity.

Via EPR Network
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Bigmouthmedia Summit To Map Out Finance Sectors Online Battleground

Bigmouthmedia reveals that one of the UK’s leading online business experts is set to tell an audience of financial sector executives that the digital media will be a key battleground in their fight to beat the downturn.

Speaking ahead of the bigmouthmedia finance summit in April, Econsultancy CEO Ashley Friedlein believes that the finance industry faces a fight on two fronts over the coming year. In addition to coping with an uncertain market, he says the beleaguered sector will also be forced to come to terms with the explosive growth of social media.

“While the financial sector faces an unprecedented crisis of consumer confidence, it is also operating in an era where the way that businesses interact with the public is changing at a breakneck speed. The remarkable popularity of social networking applications such as twitter, LinkedIn and Facebook has taken many businesses by surprise, but the medium has already become a key commercial communications channel,” said Friedlein, “Coming to terms with these new channels and keeping pace with the rapid developments within them will be one of the critical challenges facing businesses in the months ahead.”

Drawing upon Econsultancy’s wealth of industry research, Friedlein plans to use the event to demonstrate how businesses can effectively engage the social media. Joining a line up of some of the UK’s best known online finance specialists, his presentation will contribute to an agenda designed to take participants through the key marketing strategies recommended to help businesses prosper in the current economic climate.

He will be joined by Senior Head of Financial Services at Google UK Ian Morgan and Tom Pearman, Finance Manager at Microsoft Advertising. Comscore’s Paolo Barbesino, Yahoo Finance Category Director Jeremy Fawcett and Will Cooper from New Media Age will also be presenting.

“It may be a tough time for the finance sector, but there are still opportunities for smart, successful companies working towards the recovery,” said Chris Cathcart, Senior Finance Strategist at bigmouthmedia.

He continued, “We designed this summit to highlight the positives, and the attendees can look forward to an exciting event focused on successful strategies, informal networking and a chance to speak directly with the people at the forefront of online finance in the UK today.”

The bigmouthmedia Finance Summit takes place in London on 8th April and is a free event aimed at senior marketing and ecommerce executives. Places are limited, but those wishing to attend can call 0845 130 0055 or email hello@bigmouthmedia.com for an invitation.

About bigmouthmedia 
Founded in 1997, bigmouthmedia is Europe’s largest independent digital marketing agency. With a team of over 200 staff across 13 offices in 10 countries on 3 continents, the company maximises exposure for major brands online through a variety of fully integrated digital marketing channels: PPC and Search Engine Optimisation, Online Media Planning, Affiliate marketing, Social Networking, Brand Monitoring, Online PR and Web Analytics.

Leading the digital marketing strategies of a third of the UK’s most trusted brands, bigmouthmedia services over 300 big-brand customers globally including: Adidas, Hilton, British Airways, Tesco, Aer Lingus, BP, Barclays, Castrol, Conrad International, Dorling Kindersley, Early Learning Centre, , Fasthosts, Jumeirah, Canon, Samsung, Starbucks, Top Man, Debenhams, Which?, Lacoste, Euler Hermes and Wall Street Institute.

Via EPR Network
More Internet & Online press releases