Tag Archives: search engine marketing

Advertising, B2b, eCommerce, Internet, Online, Search, Searching, SEM, SEO, Services, Social Networking, Web, Web 2.0, Web Marketing

Google Moving Into Mobile Phone Credit Cards, SEO Company Queryclick.com Says It’s Got Its Eyes On The Money

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Mountain View giant Google is said to be considering a move into mobile phone credit card payments, according to sources speaking to the Wall Street Journal.

Reports suggest that the search engine is poised to forge bonds with MasterCard and Citigroup so that Android users will have the ability to pay for purchases with the help of ‘near-field communications’ technology (NFC).

At the launch of the Nexus S, allusions were made to such a move, and fans of Android are welcoming the development. NFC mobile payments are also rumoured to be making their way to Apple devices in the near future, with many expecting subsequent iPhones to be equipped with NFC chips, while Orange has already joined forces with Barclaycard with the aim of offering contactless payments.

If the reports are true, Google could be set to open a new round of iPhone versus Android debates, claims SEO company Queryclick.com. A spokesperson said: “It’s a slow burning battle, but Google’s Android and Apple’s iPhones are set to continue squabbling for top position in the hearts of smartphones fans for years to come.

“While Apple may have had the initial advantage, technology geeks quickly embrace the flexibility and functionality of the Android operating system. New moves like this are exactly the kind of thing Google can use to its advantage, and if it beats Apple to the punch with contactless payments, it could cement its place at the top.”

The Nexus S is currently the only NFC ready phone on the market, although Samsung is slated to be releasing the Galaxy S II with this functionality in the summer. Apple CEO Steve Jobs has already announced NFC technology will not be included in the iPhone 5, stating his belief that the technology is still at too early a stage of its evolutionary process.

Via EPR Network
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Advertising, B2b, Internet, Online, SEM, SEO, Services, Web, Web Marketing

Sluggish Economy, Brave New Markets Continues Growth with Three New Major Clients

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Brave New Markets (Brave New Markets.com), the only U.S. marketing firm with a fanatical focus on results, announced today the addition of three new clients and the launch of their Internet marketing results programs, in spite of the slow economic environment. An unmatched reputation for innovation and achieving tangible marketing results were the primary factors motivating the selection of Brave New Markets by the three new clients.

ezStorage Corporation is the largest self-storage company serving Maryland, Virginia and the District of Columbia. With more than 41,000 units, they are also one of the largest self-storage companies in the U.S. Their new Internet marketing program includes a website (http://ezstorage.com/) with interactive location and availability search and online reservations and payments. Traffic to the website is supplied by comprehensive search engine optimization (SEO), e-mail marketing and online advertising program. A recently completed summer storage promotion, which targeted college students, integrated social media (Facebook, Twitter) and text messaging with the website. The three month promotion increased student rentals more than 100%.

MKS&H (McLean, Koehler, Sparks & Hammond), is one of the mid-Atlantic’s top business advisory firms to private firms and family enterprises. Brave New Markets was retained for the development and ongoing management of Internet marketing to support client acquisition and retention for Tandem Partners, MKS&H’s organizational development group. The new site (http://people.mksh.com/) uses rich content and media management to make their vast content library available to visitors. Integrated e-mail marketing, search engine marketing (SEM) and social media marketing (SMM) are already driving traffic to the site.

Via EPR Network
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Advertising, B2b, Internet, Online, Search, SEM, SEO, Services, Web, Web Marketing

Search Engine Bing’s Increased Market Share Hailed As Catalyst For Innovation By Search Engine Marketing Experts QueryClick.com

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After a year online, Microsoft’s search engine Bing has successfully asserted itself as a real industry competitor by securing 12.7% of the search market share in just 12 months.

While Google and Yahoo retain 62.6% and 18.9% of the market respectively, Bing’s achievements are thought to have found a resonance with web users through its ‘consumer friendly approach’ and ‘type less, do more’ strap line.

Microsoft’s mobile web strategy has also added to Bing’s success with an iPhone widget being downloaded by some 4.3 million US users in the past six months alone.

Search engine marketing experts QueryClick praised Bing’s successes in such a highly competitive industry.

A spokesperson for the company said:

“When you think about web search there’s one big player and that’s Google. For years, Google have held sway over the market without much competition but this could all be about to change.

“Microsoft have invested a significant amount of money into positioning Bing as a recognised search engine and will continue to do so. In a bid to offer web users a service that goes beyond that of Google and other rivals, Bing have had to push innovation to its limits and, in turn, Google needs to do its bit to stay one step ahead.”

Looking ahead to the next twelve months, Bing developers revealed that the service would move towards returning search results based on the user’s location which would encourage more relevant suggestions; especially where shopping and travel are concerned.

Via EPR Network
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eCommerce Sites Add Festivity and Enhanced SEO this Holiday Season

SEOWhat.com, an Internet marketing, search engine optimization and web design firm helps prepare clients’ sites for this year’s holiday shopping season with festive banners, improved rankings and social media buzz. The holiday season is one of the busiest for online shopping sites and this year’s economic situation will increase the competition among merchants.

eCommerce Sites Add Festivity and Enhanced SEO this Holiday Season

“Industry experts and surveys show that consumers are likely to increase their online shopping to complete their holiday shopping lists this season,” said Catherine Seven, founder, SEOWhat.com. “The challenge for e-tailers this year will be to win the trust and loyalty of shoppers in an increasingly tight-fisted economy. And this year, the key to being relevant is to make the entire shopping appealing to customers.”

The design team at SEOWhat.com specializes in creating eye-catching banners, holiday logo enhancements and overall web site design. Clients like www.bigsmiletoys.com chose a holiday-themed logo to make its site welcoming to potential customers. In addition to aesthetics and SEO site development best practices, SEOWhat.com generates buzz for clients and manages their reputations online employing the myriad of new and emerging social media and social networking tools available.

SEOWhat.com helps clients improve search ranking through a combination of search engine optimization strategies that include, but is not limited to, social media optimization/Web 2.0, social bookmarking, press release and article writing and submission, on page/off page optimization, niche keywords and long-tailing, link building, meta tagging, Yahoo! merchant sites (Y! Stores), YouTube/video submissions and more.

Ranked best in Social Media Optimization by TopSEOs.com, SEOWhat.com creates buzz through the use of social networking tools such as blogs, social bookmarking sites and social networking sites such as Facebook and Twitter. The full service agency provides a la carte or full service SEO strategies tailored to the needs of B2C, B2B, products and services, businesses, educational and not-for-profit organizations. With a talented team of web engineers, graphic designers, copy writers, editors and online/offline marketers, SEOWhat.com is the only competitively priced firm of its kind that is based entirely in the U.S.

About SEOWhat.com
SEOwhat.com is an SEO services agency that helps companies navigate the dynamic world of internet marketing, integrating search engine optimization (SEO), search engine marketing (SEM), social media optimization (SMO) and Web site design to increase a site’s visibility. Specializing in Yahoo! and Google optimization, SEOWhat.com develops search friendly Web sites on a variety of platforms including Yahoo! Stores, WordPress and custom built sites. In addition to Google SEO, SEOWhat.com provides organic search results, without the price tag, creating powerful web sites that appeal to human eye and search engines alike.

Via EPR Network
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