Entrepreneur Ken Appleby Found Out The Hard Way That If You Want To Build An Online Business You Have To Work At It

After years of old-school marketing strategies failed, he had to make a change to make success. Today’s Marketer has to leverage his time even more than yesterday’s. Especially considering the current economic recession. Today’s Marketer has to use the Internet. Videos, E-books, Web 2.0, YouTube, and press releases will get you well on your way to making real money online.

It’s simple: where does anyone go to find a way to make extra income? Google. We type in, “Home Based Business,” or something to that end and we get bombarded with people trying to sign us up. Ken Appleby found that it’s much more effective to learn for free first, than to sign up with the promise that he’d be making $30 000 in his first month. Investigate what it will take to make it to the next level, and you’ll find that it’s not rocket science, but a plan, and it’s steady execution.

What are the core activities that today’s Internet Marketer performs? He (or she) leverages his time. You have to complete a task once, and let the product of your work show over and over again. For instance, this press release was written once, but now Ken Appleby can help the aspiring Guru to achieve his dreams over and over again each time this article is read. You must put yourself on YouTube. If you’re camera-shy, good luck to you. Make videos that show the world that you’re flesh-and-blood. Show them you genuinely want to help them. Discard doubt, it’s useless. Every time you have a doubt about what you’re doing remember this: you are the captain of your ship. Choose to ignore any automatic negative thought and decide to push on through. Use the many free avenues of advertising and start driving traffic toward your websites. Getting set up with websites is easy to do, and people who are willing to help can show you how. All these tasks aren’t difficult to complete, but once they are completed, they make a presence and personality for you that will pay dividends for a long time.

Why is this article entitled, “Newbie to Guru in only 10 days?” The reason is simple. Because if you commit yourself to putting these steps into action- if you enlist the help of someone who’s done it before and is willing to guide you, you can make many marketing moves that will lift you up quicker and higher than you ever thought before.

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Foreign Translations, Inc. Presenting Sponsor for Japan America Association of S.C. Annual Gala

Foreign Translations, Inc.(www.foreigntranslations.com) is the Presenting Sponsor for the Japan America Association of South Carolina (JAASC) Annual Gala on February 28, 2009 at the Westin Poinsett Hotel in downtown Greenville, South Carolina. The JAASC Annual Gala provides an opportunity to the leaders of the region’s Japanese and American business community to gather and network. The commitment of the JAASC organization is to promote cultural awareness and understanding between the United States and Japan. Foreign Translations, Inc. recognizes this cause as an important factor in facilitating the growth of international business in this region, as well as around the world, and is proud to be the presenting sponsor of this event.

Members of the JAASC attending the Annual Gala are leaders of local international companies including FUJI Film Manufacturing USA, Inc., AFL Telecommunications, Kyocera Mita South Carolina, Inc., Mitsubishi Chemical, and more. Nonmember attendees include local Japanese suppliers and consumers, as well as international companies from the Atlanta and Charlotte areas. JAASC is a statewide, non-profit organization established in 1988 in response to the increase of Japanese-owned businesses in South Carolina. Its membership base includes individuals, corporations, and public sector representatives focused on improving and building international relationships. The JAASC has seen great success in fostering these connections through the organization’s Japanese Saturday School, numerous social activities, and international events in conjunction with the International Center of the Upstate.

The JAASC Annual Gala is independently funded and made possible due in part to the support of sponsors such as Foreign Translations, Inc. Ken Zwerdling, CEO of Foreign Translations, Inc., will be available during the evening to discuss the local international community and how this company participates in its advancement. Foreign Translations, Inc. feels privileged to take part in this event, and many similar events, which encourage the development of the international community in Greenville and surrounding areas. For the past 11 years, Foreign Translations has been providing Japanese translations for companies such a Fuji, Lehman Brothers, Rockwell Automation, Juniper Networks, ePrize, and Estee Lauder.

About Foreign Translations, Inc.
Foreign Translations, Inc. (www.foreigntranslations.com) is an 11- year old foreign language translation, interpreting and website localization firm headquartered in Greenville, SC. The company offers Japanese translation services as well as other languages for a wide range of projects; from technical manuals, legal contracts and marketing collateral to financial statements, training manuals, e-learning courses, websites, medical journals, software, policy and procedure handbooks, newsletters and much more. With more than 1,000 native translators located in over 30 countries, we frequently translate documents from 1,000 words to over several million words in all the major languages of the world. In addition, we provide interpreters for depositions, trials, sales meetings and conferences in every major city in the United States as well as every major country in the world. We also offer a full range of Multilingual Desktop Publishing Services in any format and any size.

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UK SMEs Sell Themselves Short On Internet Shopping Bonanza Revealed by BT Tradespace

New research from BT Tradespace indicates that six out of 10 small businesses are missing out on their share of a £20 billion-a-year* web shopping boom because they are not selling their products and services online.

The new Voice of Small Business report from BT Tradespace shows that 67% have little faith they can find customers on the internet, even though more than two thirds (69%) shop online at least once a month.

The survey found that the number of SMEs with a website rose by 20% between 2007 and 2008. However, just 13% of small businesses consider websites integral to marketing strategy and only three per cent use their site to communicate with consumers.

Mick Hegarty, head of bttradespace.com, said: “Small companies can benefit greatly by exploiting the marketing and sales opportunities afforded by the internet.

“During these challenging times, more people than ever are using the web to shop because of the choice, convenience and cost savings it provides. A professional and credible online presence can open up a world of opportunities and provides a great platform to engage with customers.”

The Voice of Small Business report, commissioned to discover how SMEs can best communicate and conduct business in the current economic climate, found that 92% are aware of blogging but just 18% use it for business purposes.

The research also found that the smallest companies (up to five employees) were least likely to interact with other local businesses with 47% admitting to not knowing the companies in their area.

Hegarty said: “The internet opens up a global marketplace for SMEs helping them to compete and prosper.”

“Free business social networking websites and social media tools like blogging and podcasting can transform a company’s fortunes at the click of a button.

“Entrepreneurs can showcase goods, enhance their online marketing profiles, maintain an ongoing dialogue with customers, and share information and expertise with like-minded companies.”

* Verdict Research estimates that in 2008 online spending by consumers on retail purchases rose by a substantial 32% to £19.4bn. With Internet access growing and users purchasing more frequently and more heavily online, this strong growth is set to continue, albeit at a more subdued rate. By 2012, online retail is set to reach £42.4 billion, 12.4% of total online spending.

About BT Tradespace
BTTradespace.com is a 300,000-member online community, which enables businesses to sell products and services and connect with other people effectively – both building business and customer relationships.

BT Tradespace provides social networking for businesses and free website set-up.

About BT
BT is one of the world’s leading providers of communications solutions and services operating in 170 countries. Its principal activities include the provision of networked IT services globally; local, national and international telecommunications services to customers for use at home, at work and on the move; broadband and internet products and services and converged fixed/mobile products and services.

In the year ended 31 March 2008, BT Group plc’s revenue was £20,704 million with profit before taxation and specific items of £2,506 million. British Telecommunications plc (BT) is a wholly-owned subsidiary of BT Group and encompasses virtually all businesses and assets of the BT Group. BT Group plc is listed on stock exchanges in London and New York.

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Tracesmart have launched their new ‘Success Stories’ campaign

Tracesmart have launched their new ‘Success Stories’ campaign which appeals to users of their tracing services to provide the company with tales of successful reunions. The stories will be published on Tracesmart for visitors to read and be inspired by – it is hoped that by reading other people’s experiences, those looking to find relatives or friends will be encouraged to conduct the search. Individuals whose stories are s e l e c t e d to appear on the site will be provided with a prize for allowing Tracesmart to publish their story.

Success Stories is the second Tracesmart campaign which aims to raise awareness of how simple it can be to locate lost friends and relatives. Last month, Tracesmart concluded their ‘Missing Person’ campaign, which ran for a year and climaxed with a reunion between two sisters after more than 40 years apart. However, whilst the two campaigns share common objectives, they utilise different means to achieve their goals; the Missing Person campaign saw Tracesmart researchers locate missing loved ones; the Success Stories campaign will be driven by successful reunions supplied by members of the general public, who used Tracesmart people search tools to trace their lost loved one. Louise Hewlett, Communications Executive at Tracesmart, explained how the campaign will work,

“When people log on to the Tracesmart website they have access to an abundance of useful information such as current and historicElectoral Roll records, and birth, death and marriage indexes, which, coupled with our intuitive tracing tools such as the address search, allow users to find relatives and friends quickly and simply.

By publishing reunion stories which were facilitated by Tracesmart, but ultimately achieved by a Tracesmart user, we will highlight how easy it can be to locate someone you have lost contact with.”

Tracesmart have a lot of confidence in Success Stories, due to the success of the Missing Persons campaign. As well as being received well by the general public, the media also embraced the idea. In addition to being featured in a variety of newspapers up and down the country, reunions that were made possible by the campaign also featured on the BBC’s ‘Missing Live’ programme and ITV’s ‘Alan Titchmarsh Show’. Owen Roberts, Communications Manager, commented on how this historic success bodes well for the Success Stories campaign,

“The Missing Person campaign really struck a chord with both the general public and media alike; this helped us considerably in our mission to raise awareness of how easy it is to trace a missing loved one.

I believe that the Success Stories campaign will be even more popular, as it will highlight how simple it is for real people to locate lost loved ones themselves.”

    About Tracesmart  

  • Owen Roberts has worked in the creative, advertising and communications industries for over 25 years and is the voice of Tracesmart. Heading up the communications team, he raises the public awareness of the company through various media driven PR campaigns.
  • Louise Hewlett is the driving force behind Tracesmart’s Success Story campaign and has been working in the field of tracing and communications for 3 years. Louise has previously appeared on BBC 1’s Missing Live programme to discuss tracing and successful reunions.
  • Tracesmart Limited – Since the launch of its website in 2004, Tracesmart Limited has established itself as one of the UK’s leading providers of online people tracing tools.www.tracesmart.co.uk combines state of the art search technology with an extensive collection of consumer data, providing one of the most powerful and successful systems to trace people

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A New Kind Of Online Memorial Is On The Horizon. Physical Burial Sites For Deceased Loved Ones Are Considered Sacred And Are Respected As Such

Increasingly, the general public has expressed the belief that this sense of respect and reverence should extend to online memorials as well as physical ones.

The majority of online memorial sites are run like any other public site. Sometimes a nominal fee is charged to list a memorial, though many offer the service for free. Problems arise with the overall respectability of these memorials.

These free sites offer little or no opportunity to personalize a memorial, resulting in a cookie-cutter page that says little about the person it is supposed to represent. In most cases, advertising is displayed alongside memorials and anyone can access the pages. The result is an impersonal and distracting page, which does not adequately reflect the kind of reverent atmosphere a memorial should have.

Memorial sites such as http://www.thingsneversaid.com strive to create and preserve an atmosphere, which promotes reflection and respect for the life each memorial is dedicated to. Farhad Dan Ahdoot came up with the idea for Things Never Said while reflecting on losses in his own life. About the inspiration behind the site, Mr. Ahdoot stated, “I believe that sometimes great things can stem from great losses; that’s my hope for this site.” He goes on to express the desire that anyone who has felt the sting of loss will be able to share their memories with the help of a site dedicated to showing the kind of love and respect each memorialized individual deserves.

Everyone knows what loss feels like and the toll it can take on family and friends. The healing process often begins by being able to share feelings and express mutual respect for the lost loved one. Finding an online site that believes respect should be as apparent in online memorials as physical ones may make the difference between having a place where you can truly reflect on a lost loved one, or just another page to attract Internet traffic.

For more information on ThingsNeverSaid, online memorials or places that can help you through the grieving process, please visit www.thingsneversaid.com.

About ThingsNeverSaid.com:

ThingsNeverSaid.com was founded on the belief that expressing the sentiments you never had the opportunity to say to your loved one during life will get you on the road to recovery after their passing. The compassion of the site creators comes through in each page, offering the grieving a place to find comfort, support, and help. In building their site, they have striven to include resources and information to help the bereaved through the grieving process.

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BT has launched the new BT Business Total Broadband hub, the first business broadband package to provide a free public Wi-Fi hotspot

Any business can now offer Wi-Fi to visitors – either as a free service or by selling BT Openzone vouchers to create a new revenue stream.

Perfect for firms including restaurants, hotels, cafes, doctor and dentist waiting rooms, the hotspot is automatically enabled in the new BT Business Total Broadband hubs at no extra cost. Hub owners buy BT Openzone access vouchers from BT and can choose to pass the vouchers to their customers or resell the prime business service and add revenue.

Users can check email, surf the web or make VoIP calls using a separate, secure internet channel at broadband speeds. The owner’s traffic is always prioritised and the owner and guest wireless network identifiers (SSIDs) are separately listed for security.

Visitors can get online using a BT Openzone voucher. In addition, all BT Openzone customers, BT consumer Total Broadband members of the BT FON community and BT Business customers with a mobile broadband service receive inclusive BT Openzone minutes as part of their broadband package.

In addition to the BT Business Total Broadband hotspots, customers can choose from more than 120,000 UK and Ireland commercial and residential locations including airports, railway stations, leading hotel chains, motorway service stations, coffee shops, marinas and extensive coverage across 12 major city centres.

The innovation means BT Business now provides the most complete broadband experience for customers, both inside and outside their homes. It follows a recent 35 per cent discount for Option 3 mobile broadband customers and savings of up to 34 per cent on the BT Talk Time mobile package, which now includes free mobile email offer and a BlackBerry Bold® when you sign up for 24 months.*

Bill Murphy, managing director BT Business said: “Offering Wi-Fi adds value and is good customer service. It can also allow businesses to make incremental revenue. The service is helping our customers stay online and keep productive during these times.”

20,000 existing customers have already received firmware to enable the hotspot in theirBT Business Hubs and a further 200,000 will receive the upgrade this quarter.

BT Business Total Broadband customers who wish to switch off the hotspot capability can do so using the Hub Manager on their desktops.

* The Free Blackberry BIS Email subscription excludes any additional services e.g. Satellite Navigation, Internet Calling or BT Business Email (charges apply). Offer extended until 31.3.09. Normal bolt-on price £5. BT Talk Time Subscription from £20.25 a month. Excludes Roaming. Requires 24 month term. Customers taking this offer can also take Satellite Navigation for the reduced rate of £5 a month. Conditions apply.

About BT
BT is one of the world’s leading providers of communications solutions and services operating in 170 countries. Its principal activities include the provision of networked IT services globally; local, national and international telecommunications services to our customers for use at home, at work and on the move; broadband and internet products and services and converged fixed/mobile products and services. BT consists principally of four lines of business: BT Global Services, Openreach, BT Retail and BT Wholesale.

BT Business understands the challenges that small and medium businesses face in the current climate, and supports cost control, improved productivity and winning business through core product collections including business broadband & internet, domains & web hosting, data & voice networks, IT solutions and mobile services.

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match.com has announced the appointment of Karl Gregory as UK Marketing Director

match.com, the company that helps millions of people find love, has announced the appointment of Karl Gregory as UK Marketing Director. In 2008 match.com achieved a brand awareness of double its nearest competitor* and Karl is charged with extending this lead throughout 2009.

Bringing extensive brand experience from his time in senior marketing roles for Yahoo UK Search and AltaVista, Karl joins the team as the online dating site celebrates its most successful January on record with a 26% increase in memberships on this time last year and eight of the ten busiest sign-up days of all time.

In his new remit, he will take immediate responsibility for building and implementing strategies to drive acquisition, revenue growth and brand development for the UK market as well as taking control ofmatch.com’s multi-million pound marketing budget. Karl will also head up business development and continue to build strategic partnerships working alongside match.com‘s new Business Development Manager, Carlie Sillett.

Karl Gregory, Marketing Director, match.com commented:

“match.com is an innovative company with a strong, instantly recognisable brand that has successfully made online dating synonymous with finding love. Taking the brand forward at such an exciting time for the category is a very attractive opportunity for me.”

Prior to joining match.com, Karl was the Marketing Director at iProfile where he developed and executed the go-to-market strategy to launch iProfile as the online CV of choice. He was also Head of Marketing at Yahoo UK Search and successfully grew its Search division in his four years with the business as well as leading the re-brand and re-launch of AltaVista across Europe as Marketing Director.

Jason Stockwood, International MD match.com said:

“Karl brings with him a wealth of online brand experience which makes him well placed to further develop match.com’s customer base through new and engaging marketing. As the leading global dating brand, we are committed to growing our business by delivering customer-focused innovation, and Karl’s strong leadership will be absolutely key.”

In addition to his experience at iProfile and Yahoo, Karl has over 12 years of practice in traditional and digital marketing across B2B and B2C businesses. Karl spearheaded the launch of start-up brands such as TouchLocal and iProfile and during his time with Mindshare and Ogilvy & Mather, he gained extensive offline branding and online marketing experience.

match.com recently launched brand new Personality Test ‘match insights’. Designed by Dr Helen Fisher the test brings science to the art of matchmaking on the site and has been completed by over 135,000 people.

About match.com
match.com is one of the original pioneers of online personals when it launched on the Web in 1995 and continues to lead this exciting and evolving category after more than a decade. Throughout its 13-year history, match.com has redefined the way people meet and find loveand is credited with more marriages than any other site.

Today, more than 15 million people around the world participate in the match.com relationship network, providing a rich tapestry of ethnicities, interests, goals, ambitions, quirks, looks and personalities from which to choose. match.com operates leading subscription-basedonline dating sites in 40 countries, in 15 languages, spanning six continents. match.com also powers online dating on MSN across Europe, Asia, the United States and Latin America and is the premier provider of personals for Love@AOL. Match.com is an operating business of IAC (NASDAQ:IACI).

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As finances are still tight after the New Year more and more UK stores are providing voucher codes and discount offers to help save their customers money.

Discountvouchers.co.uk sees growth in first 2 months with general savings on everyday items to offers ready for Valentines Day. As finances are still tight after the New Year more and more UK stores are providing voucher codes and discount offers to help save their customers money. Since its launch in December 2008Discountvouchers.co.uk has seen the number of vouchers added to its site grow by 120%.


The rise of retailers providing voucher codes has also increased by 90% in the past 2 months, with the economy hitting rock bottom everyone is trying hard to think of ways to help consumers.

Powered by Promotions.co.ukDiscountvouchers.co.uk is constantly updated in real time providing offers for any occasion and with Valentines Day just around the corner there are offers ranging from 10% off all Valentines Gifts from First4Hampers to Free Engraving and Free Gift Wrap on all iPods from Apple Store GB.

Discountvouchers.co.uk feature a section for their 20 Top Codes which, together bring a total saving of over £800* with the biggest saving found by Laptopsdirect.co.uk and their saving of a Toshiba Satellite Pro L300-19Q Was £379.97 Now £349.97 

Gareth Robinson, Managing Director of Discountvouchers.co.uk says “As there is still no let up to the economic crisis we think it is important to provide offers that will see consumers through these testing times. By keeping our site constantly updated, in real time, making sure all vouchers are valid and up to date we make sure that consumers have the choice they deserve and stay ahead of our competitors.”

The site has been developed by web specialist ASAP Ventures, which owns a growing range of websites including leading car hire comparison site Carrentals.co.uk; accommodation listings directory Self-Catering-Breaks.com; and Recycle.co.uk.

To get the latest discounts and offers from brands including Currys, Dorothy Perkins, HMV, PC World, Dixons, Argos,Love Film and more visit www.discountvouchers.co.uk

About ASAP Ventures Ltd.
ASAP Ventures is a specialist in the online arena, with over 10 years’ experience in creating and developing high performing websites in markets ranging from travel and recycling to dating and promotions. The company has expanded significantly over the last five years through a programme of domain name acquisition and development, with the company’s portfolio of websites attracting tens of millions of visitors and creating over US$200 million in sales for their partners.

ASAP Ventures now operates four offices – three in the UK and one in Australia.

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Rackspace survey releases businesses struggling to understand the cloud

A new survey released by Rackspace has revealed that businesses are in danger of missing out on the cloud revolution because they don’t understand the concept. The findings show that more than half of UK (57%) and US (58%) businesses are unaware of the term cloud hosting.

Organisations’ varied responses when asked to define cloud hosting highlights the current confusion. Most UK businesses (43%) defined it as ‘remote and multiple servers accessed via the internet’. In the US this was also the most popular answer (29%). UK respondents also believed cloud hosting was ‘applications via the internet’ (31%), ‘virtualisation’ (14%) and ‘online storage’ (8%), with a similar pattern being found in the US. However 27% of UK businesses ‘don’t know how they would use cloud hosting as part of their IT mix’. A third of US businesses (33%) agreed with this statement.

Lew Moorman, chief strategy officer, Rackspace Hosting, said: “Cloud technology is ideal for the current economic climate, but it is vital that businesses understand how it can best serve their organisation. At Rackspace we want to provide clearer guidelines on how they can get the most out of this technology as a matter of urgency. That is why we are launching a new cloud clinic web site.”

“Cloud is going to be the hot business topic for 2009 and it is not just IT folk that will need to understand the benefits it brings but people across the business,” added Lew.

Despite the confusion over the definition of cloud hosting, 36% of businesses in the UK and 48% in the US are ‘planning or considering using it’. Reasons for not adopting the cloud in the UK were cited as: cost (25%); ‘untested, new technology’ (14%) and reliability (15%). In the US businesses are twice (20%) as concerned about security and compliance as they are in the UK (10%).

Other key findings from the research included: 15% of UK businesses would use cloud hosting as part of their IT mix for ‘extra servers/to boost processing and distribute workload’; 11% for data back up and 8% for application hosting.

Rackspace has set up a cloud clinic to help demystify the cloud by providing a range of cloud materials and case studies.

About Rackspace Hosting
As the world’s leader and specialist in hosting, Rackspace Hosting is changing the way businesses worldwide buy IT. Rackspace delivers computing-as-a-service, integrating the industry’s best technologies into a flexible service offering, making computing more reliable and affordable.

A trusted partner to companies of all sizes, Rackspace enables IT departments to be more effective. Rackspace is distinguished by its award-winning Fanatical Support, furthering the company’s mission to be one of the world’s greatest service companies.

Rackspace featured in the top 30 of both the Sunday Times 100 Best companies to work for list and the Financial Times Great Place to Work Awards, 2008. Rackspace’s portfolio of hosted services includes managed hosting, email hosting and cloud hosting.

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ThingsNeverSaid.com is an Internet site that allows you to create a biography and online memorial for your loved one

You can set up a virtual memorial with biographical information, anecdotes, stories, photos, and video clips of your loved one. Friends and family members can share in the building of a virtual memorial by adding their sentiments and memories just by visiting.

Setting up a virtual memorial is simple at Things Never Said: choose the level of membership which suits you best and fill in the information. Membership is inexpensive and gives you the option of a virtual memorial which can be visited for one year, five years, or forever. Visitors to the virtual memorial can leave their comments and memories, send encouraging notes, or send small virtual gifts and leave thoughtful notes.

Things Never Said not only handles the virtual aspects of your loved one’s memorial. Much research has gone into their extensive listings of florists, funeral homes, cemeteries, and other related businesses. These listings have been included to aid you and your loved ones in sending tangible memorial-related items to friends and family members, wherever they may live.

In addition, the creators of the Things Never Said website believe that sharing your memories and voicing expressions you never got a chance to say will help you through the journey of loss and bereavement. To that end, they’ve gone to the trouble of supplying a detailed list of grief counselors, websites, and resources to help those who have suffered the loss of a spouse, child, sibling, parent, or friend.

Their index of support groups include those related to specific diseases and causes of death so you are sure to find someone who can sympathetically relate to how you are feeling. Those who have been through similar circumstances are best able to offer their insight into how they’ve coped with and recovered from their losses.

Articles and blogs about grief, the grieving process, self-help, and recovery contribute to the comforting environment of the Things Never Said site. Each page is clearly titled, readily understood, and easy to navigate.

A great amount of time and effort has also been devoted to finding reputable charitable groups to whom you may wish to make a donation in the memory of your loved one. Many who lose a loved one in the military like to remember them by leaving a donation to their particular branch of service. Those who’ve lost someone to a specific disease often make a donation toward finding a cure.

In addition to personal and individual memorials, Things Never Said plans to create memorials for world tragedies, allowing all who have been affected by such events to leave comments, and virtual gifts to help individuals, families, communities, and the world.

Visit http://www.ThingsNeverSaid.com and help speed the healing process by building a virtual memorial.

About ThingsNeverSaid.com: ThingsNeverSaid.com was founded on the belief that expressing the sentiments you never had the opportunity to say to your loved one during life will get you on the road to recovery after their passing. The compassion of the site creators comes through in each page, offering the grieving a place to find comfort, support, and help. In building their site, they have striven to include resources and information to help the bereaved through the grieving process.

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