Following culture secretary Jeremy Hunt’s first major speech on the provision of internet in the UK, SEO experts QueryClick.com have welcomed plans for a superfast broadband network to be rolled out across the country.
Branding the UK’s current internet availability as a “scandal” and “pitifully unambitious”, the Government aim to improve the availability and speed of the network in a bid to create one of the best broadband networks in the Europe, let alone the world.
Central to the Government’s ambitious reform of UK internet provision is the opportunity to create at least 60,000 new jobs and around £18bn to the country’s GDP; a welcome addition in light of growing unemployment and crippling public deficit that fuelled the global recession.
Search engine optimisation company Queryclick.com believes that the a more thorough broadband network would be greatly beneficial to online business. A spokesperson explained:
“Online business naturally relies on a fast and reliable internet connection. Currently some three million households do not have access to a basic 2Mbps connection.
“In our view, an added three million people potentially shopping online would greatly benefit the economy. There’s also going to be people amongst that number who have aspirations of starting their own business and in this day and age the internet is an integral part to the success of any start-up company.”
Although the Government were unable to give full details of how the superfast network would be achieved it is thought that gas, water and other utility companies would – by law – have to open their ducts to allow for improved fibre optic cabling.