Charity Educating the Children Benefits from Support of Leading Web Agency Alchemy Viral

Children in the Masai Mara region of Kenya will now be helped further following the announcement that one of the UK’s leading Web Search Optimisation agencies is backing charity Educating the Children. Alchemy Viral has this week announced its support for the leading international children’s charity.

Educating the Children works to raise awareness of the issues affecting children throughout the Masai Mara region, including things like Female Genital Mutilation (FGM) and enforced childhood marriages for young girls.

Masai Mara is a time-honoured favourite destination for tourists from all over the world, yet the region’s inhabitants remain neglected and abused. Educating the Children was set up after one of the charity’s founder visited Masai Mara and found poor education conditions, with not enough teachers and poor schooling levels for children throughout the region.

In Masai Mara some girls are forced into marriages as young as 8 years old. Andreas Voniatis, Managing Director of Alchemy Viral, wants his company to commit to supporting forward-looking projects like the current Educating the Children scheme to build a secondary school for girls in the region.

Andreas Voniatis says, “I have great sympathy with the aims of ETC. My daughter is just 3 months old. Like every parent in every country I have high hopes for her. I can’t imagine her being denied an education, or even worse being a victim of enforced marriage or FGM”.

“I want to spread the word about the charity’s work. We will be quite overt in our support of ETC to all of the people we communicate with, be it by email, our website, or corporate activities. We are also supporting the charity with what we do best… raising their profileon the web. We have already created a Facebook page for the charity and added a link to our Facebook page. We are Tweeting regularly about ETC and teaching them also the importance of regular publishing and how to earn coverage across the web”, Andreas went on.

Sonal Kadchha, co-founder of ETC, said of the backing of Alchemy Viral:

“I’m very pleased that Andreas has come on board to support ETC – not only is he contributing financially but his help in increasing our online presence is invaluable given the importance of social media in the world today”, commented Sonal.

Alchemy Viral’s Andreas Voniatis will visit Masai Mara this year to observe Educating the Children’s work for himself – the visit will coincide with Educating the Children having recently named one of the new school’s classrooms after Andreas’ daughter, Julia.

Via EPR Network
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Plusnet Boosts Broadband Proposition With New Fibre Speeds

Plusnet, the UK home phone and broadband supplier, has made a host of changes to its fibre broadband products including the introduction of new Plusnet Extra Fibre offering up to 76Mb/s with a 250GB usage allowance.

Following a successful customer trial in which 57 per cent of Plusnet trialists confirmed this improved fibre product made the internet more integral to their lifestyle than it was already, Plusnet is delivering the best priced fibre broadband for the 76Mb/s download speeds on the market. Meanwhile, upload speeds have been increased to up to 19.5Mb/s.

The new look product more than doubles the usage allowance of Plusnet Extra Fibre from 120GB to 250GB, increases speeds but reduces the cost by £1.48/month. Additional changes to the fibre suite include increased upload speeds to Fibre Value, now up to 9.5Mb/s. Existing Plusnet Extra Fibre customers can upgrade to the new speeds and usage and take advantage of the lower cost via their online account or by calling 0800 432 0200.

More than half (51%) of the surveyed customer trialists said the new Plusnet Extra Fibre had resulted in them using the internet more, with 45% confirming they used their home broadband for more than five hours a day. The trialist said they were watching more on-demand TV (59%), undertaking more free streaming (51%) and more downloading (44%).

Jamie Ford, Plusnet CEO said: “Customers’ internet habits have changed considerably over the last 12 months. People are using more bandwidth and services that demand faster speeds. Our new fibre products not only meet this demand but do so at a compelling price.

“The new fibre product has been making real lifestyle changes too. One-quarter of our trialists said they work from home more and close to two-fifths say they now use internet-enabled devices as a means to entertain guests to their home.”

With the improved broadband connection, 30% of customers on the recent trial said they are looking to purchase smart devices and computers, 28% of customers are looking to hardwire broadband throughout their home and 27% of customers are looking to purchase a broadband-enabled TV set.

Plusnet continues to offer 24/7, free phone UK support and in the last year has set up specialist teams that focus on the most common customer concerns. Whether it is enabling someone to get the best connection speed or prevent latency on time sensitive services such as on-demand TV, Plusnet can now give specific and individual advice to ensure the best possible experience.

Notes to editors:
* Up to 8 times faster: Speeds based on UK average standard (ADSL) broadband download speed (Ofcom Speed Report Aug 2012) vs. Plusnet Extra Fibre average. Not all lines in fibre enabled areas can support the fibre service. Customers can call Plusnet on 0808 100 1875 or visit to see if their line can.

The Research: 267 customers who have been trialling Plusnet’s higher speed fibre products completed a questionnaire about their home broadband services during August 2012.

Via EPR Network
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Balluun Introduces New Social Business Platform To Empower Fashion Designers To Create Impact For Their Brands And Businesses

Leading up to the 2012 MAGIC show, social business upstart, Balluun, today announced its patent-pending technology platform for emerging fashion designers and the wholesale marketplace. On the same day, Balluun announced a new advisory board member, fashion maverick, Nicole Miller. “We are so honored and excited to be able to tap such a visionary innovator and designer to add to our distinguished group of advisors,” said Peter Koch, CEO of Balluun. “She will bring an invaluable perspective, aesthetic eye and reality check to our overall effort.”

Balluun is the future of commerce for fashion, as we know it. Fashion designers who are Balluun members can easily upload their collections on Balluun’s website prior to the show and take advantage of Balluun’s mobile app to display specifications of their lines and conduct transactions with buyers online at the show.

Balluun’s focus is the world of fashion and redefining how fashion is accessed, experienced, shared, purchased and sold in the real and digital worlds. Some of Balluun’s primary features and benefits include:
– Balluun provides the ability for sellers to share product updates and entire collections and for buyers to view and discover new designs and track product trends.

– Balluun enables buyers to communicate directly with the sellers before, during and after creating a purchase order.

– Balluun accommodates all terms and forms of payment traditionally found in the fashion industry.

– Balluun records all of the information for the seller and the buyer, and all order information is maintained online for easy reference anytime, anywhere.

“Balluun is truly game-changing for young fashion designers who want to create impact with their brands and build businesses within an increasingly competitive climate.” said Peter Koch, CEO of Balluun. “With the continued evolution of the internet, the cloud and social networking, Balluun has been able to develop transformative ways to do business.”
Brief Balluun Product Snapshot

Visually Rich Marketplace To Show & Share Collections- Balluun provides a robust platform on which designers/manufacturers can sell their products and independent retailers can shop for products in a visually rich digital environment. Social Business Community All Your Own- Balluun’s platform is optimized for ongoing social inter-action and like an in-person interaction, people communicate with one another back and forth while purchasing goods. Balluun accomplishes this and deploys technology to thread the communication exchange throughout a transaction. The Paperless Office- Balluun enables designers, retailers and manufacturers the ability to search products by price and style, review line sheets and collections, create and pay purchase orders online. Balluun provides a hassle-free digital option from paper-based lookbooks/catalogs, business cards and order forms in a social business solution.

Via EPR Network
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