Category Archives: Services

CDP Industry Update July 2019: Fifteen of the nineteen new CDP vendors are from outside the U.S.

SWARTHMORE, PA, U.S.A., 8-Aug-2019 — /EuropaWire/ — The Customer Data Platform Industry continued its rapid growth in the first half of 2019, according to the CDP Institute’s semi-annual Industry Update. The industry added nineteen vendors and raised $317 million in new capital during the period while employment was up 71% over the previous year.

Major shifts in the market included expansion in Europe, EMEA, and APAC. Fifteen of the nineteen new CDP vendors are from outside the U.S. The Institute also confirmed its projection for the CDP industry to reach the $1 billion revenue in 2019.

Other milestones the report were:

  • More Funding. Cumulative funding for the industry grew by $680 million, reflecting funding during the period plus previous funding for vendors just entering the industry.
  • Strategic acquisitions. The period saw two CDP acquisitions: data integration specialist Allsight by Informatica and B2B CDP Lattice Engines by Dun & Bradstreet. Neither buyer is primarily a marketing system vendor, illustrating the value that companies in related sectors now see in CDP functions.
  • Operational CDPs. The period also saw addition of three vendors with a primarily operational focus: two customer success systems (Gainsight and Totango) and one in healthcare (Healthgrades). These firms represent the leading edge of a new class of CDP vendors that is expected to grow rapidly.
  • Marketing Cloud entrants. Salesforce, Adobe, and Oracle all announced future CDP products that are expected to be available before the end of 2019. These attracted new attention and are expected to substantially expand CDP awareness and adoption.

Vendor Categories

The CDP Institute report groups CDP vendors into three categories based on the functions provided by their systems. Categories are:

  • Access. These systems gather customer data from source systems, link data to customer identities, and store the results in a persistent database available to external systems. This is the minimum set of functions required to meet the definition of a CDP.
  • Analytics. These systems provide data assembly plus analytical applications. The applications always include customer segmentation and sometimes extend to machine learning, predictive modeling, revenue attribution, and journey mapping. These systems often automate the distribution of segment lists to marketing automation or advanced analytics products.
  • Campaigns. These systems provide data assembly, analytics, and customer treatments. These treatments may be personalized messages, real time interactions, product or content recommendations, outbound marketing campaigns, customer journey orchestration, or other contacts. What distinguishes them from segmentation is they also specify the message to be delivered.

SOURCE: EuropaWire

Mono Solutions acquired by Bauer Media Group

COPENHAGEN / HAMBURG, 22-Jul-2019 — /EPR INTERNET NEWS/ — Leading white label small business Software-as-a-Service (SaaS) platform provider Mono Solutions joins Bauer Media Group. Bauer Media Group is a leading multi-business portfolio company with a strong focus on media and online services. The deal closed on Thursday, July 18th.

Together, Mono and Bauer will put more muscle and acceleration behind a shared product vision of data-driven and intelligent marketing solutions to drive SME success.

Mono has been looking for a way to accelerate product delivery and overall growth based on a strong conviction of the potential of the Mono platform to significantly help SMEs succeed online. SME marketing and sales services are an essential part of Bauer Media Group’s new business growth strategy. Bauer’s specific interest and belief in Mono’s current channel partner strategy is seen as an ideal head start.

Bauer Media’s COO Veit Dengler comments, “Mono’s strength in the market is driven by the perfect combination of leading technology with excellent service expertise to deliver best-in-class marketing solutions for SMEs at scale. Our newly established business area in SME marketing and sales services will strongly benefit from Mono’s expertise and position in the market. We are looking forward to working together and learning from each other.”

Both companies are clearly aligned on the vision, allowing Mono to continue to innovate together with Bauer’s ability to enable growth and provide a strong network. Louise Lachmann, co-founder and CEO of Mono Solutions underlines, “We found the perfect match with Bauer. Our visions are completely aligned and this transaction will significantly benefit our partners and the SMEs they serve by driving innovation to the market faster than ever before.”

Mono’s company name, branding, management and entire team structure remain as they were pre-acquisition, keeping the momentum and agility to support Mono’s and Bauer’s shared dedication to product innovation.

About Mono Solutions

Mono Solutions delivers the ultimate SaaS-based digital marketing platform for empowering small businesses across the digital landscape, making it easier for them to connect and drive business with their customers online. As a fully-white label solution, Mono empowers 70+ digital service providers across the globe with a true do-it-with-me (DIWM) approach to offering digital marketing solutions to increase engagement and deliver real ROI to their SME clients.

About Bauer Media Group

Bauer Media Group has become an enduringly successful media corporation by focusing on creating content that matters most to millions of people around the world: from print and online publishing to radio and money-helper services for consumers, as well as sales and marketing services for SME. Family-owned in the 6th generation, Bauer focuses on the long term, with a consumer-first mindset that guides us across our increasingly diverse portfolio. Our workforce of 11,500 shares a passion – to deliver content and services that are popular with, and helpful to, our customers and partners.

SOURCE: EuropaWire

RCS & RDS starts developing its 5G network with the Digi Mobil 5G Smart service launch in Romania

BUCHAREST, Romania, 27-Jun-2019 — /EPR INTERNET NEWS/ — We would like to inform the market and our investors that today, 27 June 2019, the Company’s Romanian subsidiary, RCS & RDS S.A. (“RCS&RDS”) launches Digi Mobil 5G Smart – a new commercial service, which will be provided through the entity’s first 5G stations. The launch marks also the start of RCS&RDS process for developing its future 5G network. The launch will take place in the context of a marketing event which will be held in Bucharest’s Old City Center, with members of the press and representatives from public authorities present.

Following the launch of this service, the customers of RCS&RDS Digi Mobil services will have access to 5G speeds and low latency services, provided via RCS&RDS first 5G base stations. In the following weeks, in addition to the 5G base stations active in Bucharest, RCS&RDS will launch the service in another five locations in Romania: Constanța and Mamaia, Oradea, Cluj-Napoca and Iași. In September, the launch of the service is scheduled to take place in Sinaia, Bușteni, Predeal, Brașov, Poiana Brașov, Timișoara, Craiova and Sibiu.

The contemplated development of the 5G network will be gradual (as will be the investments planned for such development) and will be in line with the market interest shown in connection with this new technology.

For details regarding the reports, please access the official website designated of Digi: www.digi-communications.ro (Investor Relations Section/Current Reports).

About Digi Communications N.V.

Digi is the parent holding company of RCS&RDS, a leading provider of pay TV and telecommunications services in Romania and Hungary. In addition, RCS&RDS provides mobile services as an MVNO to the large Romanian communities living in Spain and Italy.

SOURCE: EuropaWire

CDP Institute Global Member Survey 2019: CDP users have higher satisfaction than non-users among both business and consumer marketers

SWARTHMORE, PA, 30-May-2019 — /EPR INTERNET NEWS/ — Business marketers are catching up with consumer marketers in Customer Data Platform deployments, according to a global member survey released today by the Customer Data Platform Institute.

The survey found that 41% of companies selling to consumers are in the process of deploying a CDP, compared with just 19% of companies selling to business. But 34% of the B2B companies plan to start deployment within the next twelve months, compared to only 19% of consumer brands.

Other survey finding suggest the change is coming just in time:

  • Business marketers are more likely than consumer marketers to rely on CRM or marketing automation systems to unify their customer data (22% vs 8%).
  • Business marketers using CRM or marketing automation in this way have below-average satisfaction with their martech investments.
  • CDP users have higher satisfaction than non-users among both business and consumer marketers.

Other survey findings include:

  • consumer marketers have more fragmented data than B2B marketers, with 62% reporting many disconnected systems compared with 48% of B2B marketers.
  • inability to assemble unified customer data is the most-cited obstacle to using customer data well, listed by 63% of respondents compared with incapable delivery systems (54%) or inaccessible source data (47%).
  • a unified customer view is the most important CDP benefit, listed by 86% of respondents. Many fewer cited applications such as predictive modeling (59%), message selection (49%) or cross-channel orchestration (49%).
  • companies with a specialized martech manager or staff are more satisfied with their marketing technology results than firms where marketing technology is run by a central IT department or left to individual groups within marketing.

A free copy of the complete report is available at https://lp.cdpinstitute.venntive.com/DL2066-CDPI-Industry-Survey-2019

SOURCE: EuropaWire

DIGI Hungary unveils two free 4G features: VoLTE (4G/LTE Voice) and VoWiFi (voice over WiFi)

BUCHAREST, Romania, 27-May-2019 — /EPR INTERNET NEWS/ — The Company (Digi Communications N.V.) would like to inform its shareholders and the market that on 27 May 2019, DIGI Kft., the Company’s Hungarian subsidiary (“DIGI HU”), launches mobile telephony services through its own network. The launch comes after a four-year process of investment, planning and implementation.

Following the launch, the services portfolio of DIGI HU will include fixed telecommunications services (cable television, fixed internet and telephony) and mobile telecommunications services (mobile telephony and data), as well as satellite television (direct to home – DTH).

DIGI HU’s network will use the 4G standard (but will allow use of the 2G standard for voice services, exclusively for existing compatible phones). DIGI HU also introduces two free 4G features, which will bring great quality for voice service on compatible terminals: VoLTE (4G/LTE Voice) and VoWiFi (voice over WiFi) (available to Romanian DIGI Mobil clients since 2017).

DIGI HU is planning to further develop its mobile communications network and services in Hungary, with coverage expanding in several stages. In accordance with the Company’s declared strategy, DIGI HU also intends to develop 5G offerings in the future.

For details regarding the reports, please access the official websites designated of Digi: www.digi-communications.ro (Investor Relations Section).

SOURCE: EuropaWire

The Wing Opens in Los Angeles; 42West Founder and CO-CEO Leslee Dart Helps Found a Members-Only, Female-Focused Networking Space

NEW YORK, NY, 2019-Apr-25 — /EPR INTERNET NEWS/ — The Wing, a networking space for women, opened its first California location in West Hollywood. Leslee Dart, a founding member understands the importance of having a female focused networking space that provides women and non-binary individuals in Los Angeles a place to work and a build a supportive community.

The Wing location in Los Angeles is an 11,000 square foot space that includes a full service café with offerings from several female owned restaurants, a Ladies Library, the Little Wing childcare center, an outdoor space, a quiet room, phone booths and conference rooms, showers and lockers, a beauty room and a pump room for breastfeeding mothers. The Wing also has multiple locations in New York City, and singular locations in Georgetown, San Francisco, Chicago, Boston, and one international location in London.

Leslee Dart a long time entertainment publicist for top Hollywood talent, is one of founding members of this female based work and networking space. Other big name founding members of the WeHo location include entertainers, Jessica Alba, Gia Coppola, Katy Perry, Shonda Rhimes, Margaret Cho, Maya Rudolph, Marisa Tomei ,Lucy Liu, Amandla Stenberg, Busy Philipps, Laverne Cox, Mindy Kaling, Lucy Hale, Sharon Stone, Susan Kelechi Watson, Sarah Silverman, Roxane Gay, Gabourey Sidibe, Hari Nef, and Liz Goldwyn. Other founding members include Rodarte founders Kate and Laura Mulleavy, Hollywood stylists Karla Welch and Jamie Mizrahi and Chefs Nancy Silverton and Samin Nosrat.

Via EPR Network
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InfoClutch Announces The Launch Of Email ROI Calculator For Its High-end Customers

Edison, New Jersey, United States, 2019-Apr-05 — /EPR INTERNET NEWS/ — InfoClutch as a leading database service provider launches its highly accurate email ROI calculator tool, useful for calculating the return on investment on the email marketing services. The professionals at InfoClutch developed this solution after extensive research on different metrics and scenarios for the ROI calculation.

The announcement is a significant boost for the email marketing service of the top-notch marketing companies across the world. “As a leading email marketing service provider, we understand the importance of ROI. The constraints faced by the marketers prompted us to develop a solution which will be helpful for businesses to measure the ROI for each of their email marketing efforts.” Says Robert Jordan, Media Relations Manager at InfoClutch.

The team at InfoClutch derived the best solution by including the necessary metrics required for generating the accurate output by the email ROI calculator. The tool is precisely developed to guide the user with the right data so that they can make the best decision; it is convenient and can make assumptions at a faster rate.

The experts made the best usage of the rightful resources to develop the email ROI calculator tool so that they can provide the customers with the best reference data for planning their next marketing strategy and budget. At InfoClutch the team is committed to provide quality service to the customers so that they can spend their time, money and effort in the right direction.

InfoClutch offers end-to-end email marketing solutions, and provide customers with the right solution which can help in their email marketing effort. Necessary metrics, high-end data, can help the users in planning and targeting the accurate customer.

Via EPR Network
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RealCDP aims at reducing the confusion plaguing the Customer Data Platform industry

SAN JOSE, CA, USA, 4-Apr-2019 — /EuropaWire/ — The Customer Data Platform Institute today launched RealCDP, a program to reduce the confusion plaguing the Customer Data Platform industry.  RealCDP has two components:

  • RealCDP certification, a five point checklist of core capabilities needed to build a unified, sharable customer database.
  • CDPFinder templates and vendor information to help buyers find the right CDP for their needs

“The CDP industry faces two challenges,” said CDP Institute Founder David Raab. “First, many firms offering a CDP or CDP alternative fail to build the complete, shareable customer database that is the heart of the CDP concept.  Second, legitimate CDPs vary hugely in the additional features they provide, leaving buyers confused by the range of options.  These two programs address each challenge separately and, taken together, we hope they will make it easier for buyers to find the products they truly need – and avoid alternatives that will leave them disappointed.”

SOURCE: EuropaWire

New Streaming and Radio Aggregator Social Platform to Launch at 2019 SXSW Tradeshow

Houston, Texas U.S.A., 2019-Mar-02 — /EPR INTERNET NEWS/ — Dousic Media Group (DMG), a Houston based Company with affiliated offices in Punjab and soon to be registered in Singapore, is set to launch its new Dousic Social Platform at the South by Southwest (SXSW) Music Festival in Austin, Texas between March 10th thru 13th, 2019, located at Booth No. 1239, Halls 2-5 in the Austin Convention, where the newly upgraded Dousic website and App will be unveiled.

Dousic is an interactive social media platform that engages users with a diverse discovery experience. In the Dousic community the public can personalize their content and creators can monetize their products.

“With Dousic we wanted to create a social media platform for people like photographers, models, authors and musicians, so that they have total control of their destiny by owning their brands and products via the website and the App. In addition, Dousic is a fully functioning social media platform giving users a wide variety of connectivity such as chat, audio or video calls, all in one convenient location”, said Michael Ferguson, DMG Executive Vice President/Founder.

DMG Founder and CEO, Brian Moore, emphasized that “the Indie Music Industry has been trying to find its footing for some time and from where I sit there is still a clear lack of understanding of how to ensure that Indie Creators get an even playing field and are being properly compensated. Accordingly, we have designed Dousic to give them back brand control and content ownership.”

Following on from SXSW, our future website and App enhancements will ensure Dousic is a place where Creators maintain full ownership and control, giving them stronger leverage when in negotiations with Record Labels.

Dousic’s Mission is to provide a global hub for an interactive and personalized entertainment experience. We are committed to helping Indie Creators reach their full potential.

Contact-Details:

Michael Dickens
Dousic Media Group
118 Vintage Park Blvd, Houston, TX 77070
832-318-6077
contactus@dousic.com

 

Mono Solutions’ new platform interface for easier and more efficient website production will enable a true do-it-with-me (DIWM) experience

COPENHAGEN, 14-Feb-2019 — /EPR INTERNET NEWS/ — Mono Solutions is proud to launch a completely new platform interface that will dramatically improve the overall user experience for even faster, easier and more efficient website production, as well as enable a true do-it-with-me (DIWM) experience for small businesses and their trusted service providers. As part of the new interface launch, Mono also announces the official launch of Mono Scheduling.

Watch our video to learn more about the new era of Mono.

THE ULTIMATE DIWM SOLUTION

The new Mono interface makes the platform ideal for SMBs and their digital service providers to work better together. Adaptable to different user skills and roles, the new interface will make it twice as fast for service providers to make advanced and unique website designs. At the same time, it is intuitive enough that business owners can easily update and manage their online presence themselves, offering greater flexibility and control.

“I am very proud of the new Mono interface – it is not just an interface improvement, it is a game changer. We see a growing need in the market for DIWM offerings where digital service providers and small businesses work more closely to ensure online success. Mono’s mission is to provide our partners with best in class technology and we truly look forward to working with our partners to embrace all the opportunities this new interface brings.”

– Louise Lachmann, CEO of Mono Solutions

INTRODUCING MONO SCHEDULING

With the launch of the new interface, Mono is also proud to announce the launch of Mono Scheduling, a native online appointment booking solution for small businesses.

“We see online appointment booking as a significant business driver for small businesses in many industries to meet consumer expectations. With Mono Scheduling our partners can offer their SMB clients the best online booking solution that matches their need for convenience and ideal budget. It was our vision to create a product tailored to these needs and I am very proud of the result”.

– Svenn Andersen, COO of Mono Solutions

Mono Scheduling features easy booking management, calendar synchronization, email and SMS reminders, and support for multiple languages, time zones and currencies. The solution drives an online wizard for seamless on-site appointment scheduling for website visitors, a dashboard with relevant statistics and unlimited access to all features including number of staff members, services and bookings. Learn more about Mono Scheduling.

EXPERIENCE THE NEW ERA OF MONO

Mono’s new interface offers digital service providers the ability to service small business owners at any level. It gives SMBs one single platform to work with to drive their business online and provides service providers with more products that enable recurring revenue beyond the website.

Mono will be exhibiting the new interface and Mono Scheduling at several conferences this spring, including LSA19 in Dana Point and SIINDA Localcomm in Dubai and London. It is also possible to book a demo with the Mono team.

SOURCE: EuropaWire

bfound will use Mono Platform to offer digital marketing solutions like email marketing, simple personalization and SMB-friendly customer management in UAE

COPENHAGEN, 31-Jan-2019 — /EPR INTERNET NEWS/ — Mono Solutions is proud to announce our partnership with bfound, a provider of digital marketing solutions for small- and medium-sized businesses (SMBs) in the Middle East.

The partnership provides bfound with the technology to provide small businesses in the United Arab Emirates (UAE) with a professional digital presence, and extends Mono’s global partner base to the Middle East. The Mono Platform has enabled bfound with the opportunity to offer a wide variety of digital marketing solutions, including email marketing, simple personalization and SMB-friendly customer management.

With an established base of customers, bfound was searching for an SMB-friendly platform to help them build and manage websites at scale. In addition, bfound was focused on finding an established technology partner that was experienced within the small business segment, and already trusted by other local digital marketing providers around the world.

“From top notch performance to ease-of-use, the Mono Platform fulfilled all our needs in a digital marketing platform for small businesses in our market. In combination with their partner-first approach and helping us go-to-market with a website offering so quickly, we feel very confident that we will continue to have success in driving more business for small businesses across the Middle East .” says Erik Bjerlestam, CEO of bfound

With a strong partner-first approach, Mono is dedicated to empowering our partners with the best technology for a strong digital presence offering. To support bfound’s existing customer base in the Middle East, the Mono Platform was updated with Arabic language support as well as the ability for right-to-left writing. The addition of these critical features helped bfound to quickly go-to-market with competitive digital presence offering, including a professional website, Mono On-Site Engagements and Mono Email Marketing.

“Working with the bfound to begin offering digital presence offerings to small businesses in the Middle East has been a great experience. Their passion for helping their small business customers make the most out of their investment into digital marketing is truly admirable, and we look forward to support them in their expansion across the UAE and beyond. ” says Matt Matergia, Director of Business Development at Mono Solutions

Bfound launched on the Mono Platform in February 2018, and serves hundred of businesses across all verticals.

SOURCE: EuropaWire

Fonecta to use Mono Platform to expand its digital presence services

COPENHAGEN, 16-Jan-2019 — /EPR INTERNET NEWS/ — Mono Solutions is pleased to announce our newest partnership with Fonecta, the largest digital marketing service provider in Finland.

Fonecta was searching for an advanced Software-as-a-Service (SaaS) platform to strengthen and renew their suite of digital offerings for their SMB customers. With the addition of offerings from the Mono Platform, Fonecta will be able to expand their digital presence services to add customer engagement solutions, including native email marketing and simple on-site personalization, to help drive a real return-on-investment for their small business customers across Finland.

The Mono Platform came highly recommended by Fonecta’s sister companies, Herold and DTG, that are already operating on the Mono Platform in Austria and the Netherlands respectively. Previously using multiple platforms for websites, the Mono Platform will also allow Fonecta to streamline the fulfillment of digital presence services.

With the Mono Platform, we are able to even better help our customers to create credibility among their own customers and to extend their visibility and presence online. Finally we have also found a platform that makes it possible to migrate websites from many different platforms into one.”  says Mika Salminen, Head of Product Development from Fonecta.

Designed to manage website and digital offerings at scale, Mono was chosen as Fonecta’s platform-of-choice for it’s intuitive user interface. The multi-site management tools built-in to the Mono Platform will also empower Fonecta to more efficiently and cost-effectively deliver a professional online presence for their small business customers.

“We’re honored to partner with Fonecta and help them bring the technology platform behind their digital presence offerings to the next level. Fonecta already serves thousand of small businesses across Finland, and with the adoption of the data-driven Mono Platform they can rest assured that they have an easy-to-use platform in place that will help their small business customers to succeed online.” says Tricia Score, Global Head of Sales.

Fonecta officially launched on the Mono Platform in November 2018, and will expand their digital portfolio throughout 2019 to focus on encouraging more engagement from business owners in managing their online presence. With Fonecta launching on the Mono Platform, the entire European Directories Group (EDSA) is now partnered with Mono Solutions.

SOURCE: EuropaWire

Code18 Interactive Launches Ecommerce Redesign for C.O. Bigelow Apothecaries

NEW YORK, NY, 2019-Jan-11 — /EPR INTERNET NEWS/ — New York digital agency Code18 Interactive gives America’s oldest apothecary, C.O. Bigelow, a website redesign that celebrates the legendary Greenwich Village pharmacy and its unique and unusual personal care remedies. The new site is fully responsive and built on the Magento 2 platform.

Code18 Interactive, a boutique digital agency based in New York City, announces the launch of a newly redesigned website for C.O. Bigelow Apothecaries (http://www.bigelowchemists.com). The highly customized and fully responsive Magento 2 website is a well-known ecommerce destination in the luxury beauty, skincare and personal health sector.

“Shopping at C.O. Bigelow’s retail store in New York City is a unique experience, and we wanted to reflect that authenticity in the online shopping experience,” says Code18 Interactive’s Creative Director Steve Pilon. “That’s why it was so important for the site to embrace and express the company’s rich history and heritage, while also offering customers a modern, user-friendly and engaging shopping experience.”

As the oldest apothecary in America, C.O. Bigelow produces their own world-famous line of products under the C.O. Bigelow brand. They also offer an artfully hand-picked selection of the best emerging brands and time-tested favorites in Beauty, Skin Care, Bath & Body, Hair Care, Fragrance, and more. “The C.O. Bigelow catalog is a treasure trove of thousands of the best and most effective beauty and skincare products from around the world,” says Steve Pilon. “In an age where the web is full of cookie-cutter websites, Bigelow’s distinct personality and flawless taste make them a standout above the rest.”

Among the 200+ brands that are showcased at C.O. Bigelow, you will find: Proraso, Marvis, Gülsha, GLAMGLOW, Jane Iredale, Deborah Lippman, Sol de Janeiro, Cannuka, Graffitti Collective, and more. The site also features a wide selection of popular natural and homeopathic remedies from companies such as Strepsils, Hylands, Badger Balm, Boiron, and Banale.

Code18 Interactive is a New York Digital Agency that caters to national Consumer and Media brands. The agency specializes in the design and development of enterprise-level WordPress and Magento 2 websites. They have the pleasure of working with many wonderful brands, including: GoGo squeeZ, Boursin Cheese, Public Radio International, Grove Atlantic Publishing, and others. The C.O. Bigelow ecommerce project was developed in partnership with Ecommerce Partners (http://ecommercepartners.net), an ecommerce agency also headquartered in New York.

For more information, please visit http://www.code18.com

Contact-Details: Steve Pilon
Code18 Interactive
175 Varick Street, 8th Floor
New York, NY 10014
404-585-2725

Via EPR Network
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Marketing workshop on Customer Data Platforms in Brussels on January 22nd 2019

BRUSSELS, 21-Dec-2018 — /EPR INTERNET NEWS/ — Today’s marketers have more data available than ever but struggle to pull it together in a usable format. Customer Data Platform (CDP) technology offers the promise to solve this problem by offering easy-to-deploy systems resulting in data unification and sharing. But marketers, technologists and executives rightly wonder: can CDP really deliver on this promise?

On January 22nd 2019, the Customer Data Platform Institute (CDPI) and partners NGDATA and Business & Decision, will host a marketing workshop intensive, “Making the Most of Customer Data Platforms,” to answer that question and provide a deep dive into this rapidly evolving martech sector, which is projected to exceed €200 million revenue in Europe by the start of the new year.

The workshop will be held at Tech.Lounge in Brussels from 10:00 to 15:00, followed by a panel debate and networking event sponsored by NGDATA and Business & Decision. The workshop will be led by David Raab, founder of the international Customer Data Platform Institute.

This workshop in Belgium is part of in a series of programs that are being hosted in Europe and UK during 2019 by the CDP Institute and its partners. The workshop is aimed at senior professionals in marketing, ecommerce, CRM and CX positions and will cover:

  • how CDP fits into the larger marketing data architecture, key benefits provided by CDPs, and an overview of the CDP industry and trends.
  • how CDP relates to business and marketing strategy, developing CDP use cases, and uncovering requirements for CDP success.
  • selecting the right CDP, including requirements definition, key differentiators, specific features to look for and running an effective selection process.
  • CDP deployment planning, including readiness checklists, overcoming organizational roadblocks, project planning, and finding the right deployment sequence.

Key takeaways include:

  • a checklist of marketing technology functions needed to benefit from CDP
  • mapping CDP use cases to CDP system requirements
  • 27 key CDP features and how to know which you need
  • toolkit of vendor selection techniques

Attendees who complete the CDPI workshop will receive a certificate of completion from the Customer Data Platform Institute. To register and to learn more about customer data platform technology and related news, visit: www.ngdata.com/company/events/.

David Raab is founder and CEO of the CDP Institute. He coined the term Customer Data Platform in 2013 and since then has been a leader in exploring and explaining how marketers can use CDPs to solve today’s most important marketing challenges.

SOURCE: EuropaWire

CDPI / b.telligent: Intensiv-Workshop zum Thema „Making the Most of Customer Data Platforms“ am 29. Januar einen

MÜNCHEN, 17-Dec-2018 — /EPR INTERNET NEWS/ — Marketer können heutzutage auf eine wahre Flut von Daten zugreifen, stehen jedoch mehr denn je vor der Schwierigkeit, diese in einem nutzbaren Format zusammenzufassen. Zukünftig wird es vor allem darauf ankommen, die Architektur von Marketing-Automation-Systemen weiterzuentwickeln, um schnell auf neue Herausforderungen reagieren zu können. Die Technologie der Customer Data Platform (CDP) verspricht, dieses Problem durch den Einsatz leicht zu verteilender Systeme zur Konsolidierung und gemeinsamen Nutzung von Daten und Ausspielung von Kampagnen in Echtzeit zu lösen. Marketer, IT-Experten und Manager fragen sich jedoch zu Recht: Kann CDP dieses Versprechen auch halten?

Um diese Frage zu beantworten, veranstaltet das Customer Data Platform Institute (CDPI) gemeinsam mit b.telligent am 29. Januar einen Intensiv-Workshop zum Thema „Making the Most of Customer Data Platforms“. Die Veranstaltung gewährt einen fundierten Einblick in einen sich rapide entwickelnden Sektor mit einem prognostizierten Umsatz von über 200 Mio. Euro in Europa in 2019.

Der Workshop wird von 12:30 Uhr bis 18 Uhr im Rilano Hotel München unter der Leitung von David M. Raab, Gründer des internationalen Customer Data Platform Institute, stattfinden.

Sebastian Amtage, Gründer und CEO von b.telligent erklärt: „Das CDP Institute (CDPI) ist ein Vorreiter in der Entwicklung sogenannter Customer Data Platforms. Kampagnen der Zukunft sind real-time auf das Verhalten Ihrer Kunden abgestimmt, dabei kommt es umso mehr auf die Integration in die Systemlandschaft an. b.telligent freut sich darauf, diesen Wandel an der Seite des CDPI mit der größtmöglichen Expertise zu begleiten“.

Das Event in München ist Teil einer Veranstaltungsreihe, die im Laufe von 2019 vom CDPI und seinen Partnern in Europa und Großbritannien ausgerichtet wird und der einzige in Deutschland. Der gemeinsam mit b.telligent veranstaltete Workshop richtet sich an Senior Professionals aus den Bereichen Marketing, E-Commerce, CRM und CX und wird sich mit folgenden Themen befassen:

  • Wie sich eine Customer Data Platform (CDP) in die allgemeine Marketing-Datenarchitektur einfügt, die Hauptnutzen von CDPs und ein Überblick über die CDP-Branche und aktuelle Trends
  • Wie sich eine CDP in die Geschäfts- und Marketingstrategie einfügt, die Entwicklung von CDP-Anwendungsfällen sowie eine Darstellung der Anforderungen für den CDP-Erfolg.
  • Die Auswahl der passenden CDP, einschließlich von Anforderungsdefinition, Hauptunterscheidungsmerkmalen, speziellen Funktionen, auf die es ankommt, sowie dem Ablauf eines effektiven Auswahlprozesses.
  • CDP-Einführungsplanung, einschließlich einer Bereitschafts-Checkliste, die Überwindung organisatorischer Hürden, Projektplanung sowie Festlegung der richtigen Deployment-Sequenz.

Das nehmen Teilnehmer aus dem Workshop mit:

  • Checkliste von Marketingtechnologiefunktionen für die bestmögliche Ausnutzung von CDP
  • Zuordnung von CDP-Anwendungsfällen zu CDP-Systemanforderungen
  • 27 Schlüsselfunktionen von CDP und wie man erkennt, welche man benötigt
  • Toolkit für die Anbieterbewertung und -auswahl

Teilnehmer, die den CDPI-Workshop in München absolvieren, bekommen eine Teilnahmebescheinigung vom Customer Data Platform Institute ausgestellt. Der Workshop wird in englischer Sprache stattfinden. Deutschsprachige Berater von b.telligent stehen jedoch bei Bedarf für die Übersetzung zur Verfügung. Für die Anmeldung und weitere Informationen zur Technologie der Customer Data Platform sowie relevante Neuigkeiten besuchen Sie die Website von b.telligent.

David Raab ist Gründer und CEO des CDP Institute. Er hat den Begriff Customer Data Platform 2013 geprägt und gehört seitdem zu den führenden Experten, die erforschen und erklären, wie Marketer durch den Einsatz von CDPs die wichtigsten Herausforderungen im Marketing lösen können.

SOURCE: EuropaWire

SOULED OUT NAMED WINNER IN THE KNOT BEST OF WEDDINGS 2018

SOULED OUT IS: (L to R) Glenn Zeringue Jr. (Guitar), Ryan Lottinger (Saxophones), Matt “Spanky” Larose (Trombone), Evan Washington (Bass), Jared Price (Vocals), Dave Mouton (Saxophones), Colin McGibboney (Vocals), Blake Guidry (Keyboards, Vocals), AJ Gribble (Trumpet), Scott Pierce (Trumpet), Mac Carter (Drums) Not pictured: Lynell Cyprian (Vocals), Byron Santo (Sound Engineer)

Thirteenth Annual Best of Weddings Awards, from the #1 Wedding Planning Website, Honor the Top Wedding Vendors Across America

Lafayette, LA, 2018-Dec-11 — /EPR INTERNET NEWS/ — Souled Out is pleased to announce that they have been selected as a 2019 winner in The Knot Best of Weddings, an award representing the highest-rated wedding professionals as reviewed by real  couples, their families and wedding guests on The Knot, the leading online wedding brand and app. This is the first year Souled Out has been selected for The Knot Best of Weddings.

In 2018, only 3% of the approximately 300,000 local wedding professionals listed on TheKnot.com have received this distinguished accolade. In its thirteenth annual year, The Knot continues its longstanding tradition of supporting local wedding vendors with The Knot Best of Weddings 2019, an annual bycouples, for-couples guide to the top wedding professionals across the country. To determine the winners, The Knot assessed almost 3.6 million reviews across the various vendor categories—venues, musicians, florists, photographers, caterers and more. These winners represent the best of the best wedding professionals that a bride or groom would want to consider booking for their own unique wedding.

“We are just humbled to be recognized as one of the top Wedding Bands in the Louisiana area! Souled Out loves celebrating with our happy Couples, and we look forward to what 2019 brings us!” said David Mouton, owner & saxophonist of Souled Out Entertainment LLC. As the number one online wedding brand and app, The Knot has inspired approximately 25 million couples to plan a wedding that’s uniquely theirs. With a rich history of providing quality content and inspiration, The Knot is making it easier for couples to connect with and book just the right wedding professionals to create their perfect wedding day. Eight out of 10 couples come to The Knot where they can be connected to any of the approximately 300,000 local wedding professionals across the country. The Knot marries great technology with trusted content–and a little love–to make planning for the most important day of a person’s life easier and more enjoyable.

For more information about The Knot Best of Weddings and a complete list of winners, please visit https://www.theknot.com/vendors/best-of-weddings

About Souled Out
Souled Out is an eleven piece band hailing from across south Louisiana. Conceived in 2001, Souled Out has been entertaining audiences with its unique brand of interaction and choreography. Souled Out has entertained wedding receptions, corporate events, Mardi Gras krewes and nightclubs in Alabama, Louisiana, Mississippi, Florida, Tennessee and Texas. Souled Out has earned “Best Band” by the Tri-Parish Times on three separate occasions as voted for by their endearing fan base. Souled Out is a four time WeddingWire.com ‘Couples Choice’ Award Winner (2016, 2017, 2018) in addition to being named ‘Top Rated Online’ based on client reviews from various online wedding resources. In 2018, they were named “Best Cover Band” by The Times of Acadiana. As one writer recently pinned, “Souled Out is the band you’ve always wanted to see….but didn’t! When you attend a Souled Out performance, you’re forced to listen with your eyes wide open!”

If you’re looking to have a band that brings energy, great music AND performs in such way that it brings people together then Souled Out might be your band. Despite the fact that they’ve performed at well over a thousand weddings since 2001, Souled Out has developed a niche of being the band that not only entertains your guest but becomes the “life of the party”. Each and every reception performance is a very personal and unique experience for all of their clients. The goal at every event that we are honored to be a part of what is the vision that the client had during their planning process. Many clients that utilize Souled Out’s services didn’t want the “typical” band – they wanted much more and they choose Souled Out. Please visit Souled Out online at www.SouledOutLA.com and follow on social media: https://www.facebook.com/souled.out.54/ and @souledoutla on Twitter and Instagram

About The Knot
The Knot is the nation’s leading online wedding brand and app that seamlessly engages, matches and connects couples with the right products, services and local wedding professionals they need to plan and pull off their wedding. The trusted brand reaches a majority of engaged couples in the US through the #1 wedding website TheKnot.com, its mobile apps, The Knot national and local wedding magazines, and The Knot book series. The Knot has inspired approximately 25 million couples to plan a wedding that’s uniquely them. The Knot is the flagship brand of XO Group Inc. (NYSE: XOXO), which helps people navigate and enjoy life’s biggest moments—from getting married to moving in together and having a baby.

Please visit The Knot online at TheKnot.com and follow on social media: Facebook.com/TheKnot and @TheKnot on TwitterPinterest and Instagram.

Souled Out Honored for Excellence in 11th Annual WeddingWire Couples’ Choice Awards®

Souled Out is comprised of: Jared Price (vocals), Ryan Lottinger (saxophones), Dave Mouton (saxophones), AJ Gribble (trumpet), Scott Pierce (trumpet), Matt “Spanky” LaRose (trombone), Blake Guidry (keyboards, vocals), Evan Washington (bass), Glenn Zeringue Jr. (guitar), Colin McGibboney (vocals), Lynell Cyprian (vocals), Mac Carter (drums)

Lafayette, LA, 2018-Nov-20 — /EPR INTERNET NEWS/ — Souled Out today announced its recognition as a winner of the esteemed 2018 WeddingWire Couples’ Choice Award® for wedding bands in Louisiana.

WeddingWire Inc., the leading global online marketplace for the wedding and events industry, annually recognizes the top five percent of wedding professionals on WeddingWire who demonstrate excellence in quality, service, responsiveness and professionalism. The top local wedding professionals in more than 20 service categories from venues to florists are awarded the prestigious accolade.

Souled Out was recognized as a recipient solely based on reviews from newlyweds and their experiences working with them. Award-winning vendors are distinguished for the quality, quantity, consistency and timeliness of the reviews they have received from their past clients.

“This is the tenth year we’ve celebrated our top-rated vendors who have helped millions of couples celebrate one of the most important days of their lives,” said Timothy Chi, CEO, WeddingWire. “This group of dedicated and acclaimed wedding professionals, such as Souled Out, not only make wedding planning simpler for engaged couples, but also serve as a trusted partner in helping to make WeddingWire the go-to place for wedding planning. We congratulate all of this year’s winners on their achievement.”

Souled Out is thrilled to be one of the top wedding bands in Louisiana on WeddingWire.com. This is their fourth consecutive year being named to this distinction.

For more information about Souled Out, please visit us at https://www.SouledOutLA.com

To learn more about the WeddingWire Couples’ Choice Awards®, please visit www.weddingwire.com/couples-choice-awards.

Via EPR Network
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Base Element, Cognigy partnership will enable the design and implementation of cutting-edge conversational AI solutions for clients and their brands

LONDON, 16-Nov-2018 — /EPR INTERNET NEWS/ — Base Element, a European digital agency, and Cognigy, a leading conversational AI platform software provider have entered to a strategic partnership agreement. This partnership will enable the design and implementation of cutting-edge conversational AI solutions for clients and their brands. The teaming up of Base Element and Cognigy will provide marketers with valuable tools to drive customer engagement and increase conversions, while maintaining meaningful relationships with their audiences through conversational AI interfaces.

“Brands are dynamic and living organisations. Conversing with their clients and prospects needs to be an organic process rather than just an engagement metric on a dashboard. It is a vital part of the customer experience,” Antonis Neocleous, Co-Founder and Director of Base Element, pointed out. “We have been deeply committed to enabling our clients to provide a consistent brand experience across touch points. Partnering with Cognigy, a pioneer in conversational AI technology, significantly supports this commitment.”

Cognigy’s partner ecosystem is at the heart of value creation for clients. They operate as a trusted advisor to both enable and guide clients to realize their potential and to assist them in implementing solutions to seize new opportunities. According to Cognigy’s spokesperson, “This includes understanding what it means to build a conversational practice, as well as how to configure, extend and maintain successful conversational AI projects. The team at Base Element know both the data and experience management space very well. We have a lot of confidence in what they can develop, execute and deliver.”

SOURCE: EuropaWire

David M. Raab, oprichter en CEO van het internationaal opererende Customer Data Platform Institute, een keynote presentatie verzorgen tijdens de DDMA Data Dag over de staat van de CDP markt wereldwijd en in Europa

AMSTERDAM, 15-Nov-2018 — /EPR INTERNET NEWS/ — Marketeers hebben vandaag de dag meer data tot hun beschikking dan ooit, maar worstelen om ze te combineren tot een bruikbare vorm. Customer Data Platform (CDP) technologie belooft dit probleem op te lossen in de vorm van makkelijk te implementeren systemen, die alle klantdata combineren en delen. Maar de vraag die marketeers, IT’ers en executives zich terecht stellen is: kan een CDP echt die beloften waarmaken?

Op 23 januari 2019 hosten het Customer Data Platform Institute (CDPI) en Squadra Group de intensieve marketing workshop, “Making the Most of Customer Data Platforms,” om die vraag te beantwoorden en deelnemers mee te nemen in een deep dive in deze, zich zeer snel ontwikkelende, martech sector, die begin 2019 naar verwachting de €200 miljoen omzet in Europa zal overtreffen.

De workshop zal plaatsvinden in Seats to Meet Utrecht CS (Hoog Catharijne) van 12.00 uur tot 18.00 uur en zal geleid worden door David M. Raab, oprichter en CEO van het internationaal opererende Customer Data Platform Institute. De dag erna zal hij ook een keynote presentatie verzorgen tijdens de DDMA Data Dag over de staat van de CDP markt wereldwijd en in Europa.

SOURCE: EuropaWire

Just For Diabetics Website Offers Hope for Pre-diabetics, Type 2 diabetics, and the Overweight

Research shows that the best time to take action to reverse pre-diabetes and type 2 diabetes is when you are at the stage of managing these conditions.

Vancouver, BC, Canada, 2018-Nov-06 — /EPR INTERNET NEWS/ — November is world diabetes month. When people are diagnosed type 2 diabetic, the first line of defense is the use of prescription drugs in order to manage the diabetes. But what victims of pre-diabetes and type 2 diabetes are not aware of is that research performed by Just For Diabetics website founder, Ernest Quansah, shows that when patients are managing their pre-diabetes or type 2 diabetes, it is the best opportunity for them to reverse it and be weaned off the prescription drugs. The research results are evidence based. Many doctors and institutions now agree that this is the case. Recently, the University of British Columbia, in conjunction with Pharmasave, a drugstore chain, began offering obese people and type 2 diabetics a diet plan aimed at reversal of pre-diabetes and type 2 diabetes. The cost of their plan is $500 a month. The diet plan calls for no consumption of refined sugar, potatoes, fruit, fruit juices, sweet drinks of any kind, rice, bread, and consumption of cooked vegetables for lunch, cooked chicken breast for dinner and so on. Many of the participants are seniors, the overweight, or obese. After several thousand of dollars spent, many participants lose weight and their doctors take them off their diabetes drugs.

Quansah’s program includes a specialized diabetes exercise regime along with vitamin therapy and a carefully designed tasty menu cycle. He himself completely reversed his severe case of type 2 diabetes after compiling this program, which was the culmination of thorough research. This research included the advice of several physicians. Quansah, founder of Just For Diabetics and the author of Diabetics Journey says: “For several years, I have been educating people about how type 2 diabetes and pre-diabetes can be reversed through the program offered on my website. Now we see that one of Canada’s finest Universities and a drug store chain are doing the same.”

The website, justfordiabetics.com offers a free weight-loss program, a free diabetes reversal program, as well as an inexpensive paid program. The extensive program includes a full menu regime, exercise videos, tutorials, in addition to a cooking video demonstration, all for less than $180. Quansah wisely suggests that those on the program be monitored by their doctors.

Quansah’s research and findings have been published in the WebMD Diabetes magazine in the article “Secret recipe: How a Chef Cured His Type 2 Diabetes”, as well as on the WebMD website. There is hope for reversing pre-diabetes, type 2 diabetes (the type that does not require insulin injections,) and for overcoming being overweight.

“Misinformation about type 2 diabetes is rampant. For diabetics to heal, they need a complete change of attitude and way of thinking. This means, they should not just accept managing their condition, but rather, understand that they can be healed. Further, complacency about pre-diabetes leads to full-blown diabetes, which can lead to heart disease, blindness, liver failure, impotence, limb amputations and early death,” cautions Quansah.

Quansah has been asked to be guest speaker at the Diabetes and Healthcare Conference being held in Helsinki, Norway, in November 2018 and to be keynote speaker at the Diabetes Care Conference being held in Malaysia in May of 2019. His speech topic will include how to help diabetics heal and resultantly reduce healthcare costs.

Via EPR Network
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