Tag Archives: digital asset management system

A Solid Solution for Digital Assets

Databasepublish.com - One of the greatest opportunities for many organizations involves the potential streamlining of their content structure for print, mobile or web applications. The time that it takes to structure content for these applications costs many organizations time, money and lost opportunity. A reliable content management system can help to create a competitive advantage in the marketplace.

A Solid Solution for Digital Assets

Many organizations own hundreds of thousands of digital assets. These include corporate logos, branding material, audio and video clips, still and stock photography, and a variety of archival content. Many of these assets were acquired over long periods of time and at great expense to the organization. Unfortunately, many organizations are unable to maximize the benefits of their digital assets due to a lack of an effective digital asset management solution.

Due to the critical nature of having digital assets organized and easily locatable, many organizations have implemented a digital asset management system. These organizations may have a slightly better grip on their digital asset management than an organization with no formal system. However, over time an organization’s needs change, which oftentimes necessitates customization, retraining of staff, and/ or the integration into a content management system or back-office software package.

For this reason, it is important to find consultants that are well-versed in tailoring a new or pre-existing digital asset management system to meet the current needs of the business. For example, an organization may be looking to find a digital asset management system that centralizes and manages the rights and permissions of a significant portion of all published editorial content, containing text, illustrations and photographs. Such a system could help non-technical staff members reuse both legacy and fresh content across print and digital media more effectively. Additionally, the organization may want the final implementation of the the digital asset management solution to be in-house.

For this example, many product options are available in the digital asset management market. Although the organization knows what capabilities they want, a prudent decision would require an interactive technology agency that can deliver an integrated content management system to help the organization refine its requirements and manage the request for proposal process.

A third-party consulting business that understands the technology, can assist in the refinement of requirements, and ensure an objective selection of vendors is indispensable. The mark of a truly valuable consultant is in their ability to quickly distill an organization’s needs for digital asset management and not only help identify the appropriate vendor, but also provide a new way of thinking. The type of thinking that helps the organization ensure they get the most out of their investment through the implementation of the digital asset management system.

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DPCI: 10 Years And Going Strong With Implementation Of Ideal Digital Asset Management

After 10 years of service, DPCI continues to assist corporations, businesses, and numerous organizations find new ways to achieve increased speed and functionality in managing and updating online content. To begin the process a thorough evaluation of any existing content management system in use will be done by the professionals at DPCI. This allows them to determine if building upon or extending the existing environment is an option. The goal is efficiency, functionality, speed, cost effectiveness, and security, all in one.

This goal may be a daunting task for the typical IT personnel but for the experts at DPCI it is all in a day’s work. These professionals have a wide range of experience and expertise with implementation of CMS platforms and they offer a full service implementation shop. This is another convenient feature that is not often found in such services. The team has extensive knowledge about how a web content management system should work in an assortment of business environments. Their product services include business analysis, project management, product integration, extended programming, and training and support. The DPCI experts have worked with a great variety of clients; from large corporations to museums and many other types of organizations. This versatility ensures that DPCI can execute exactly the right digital a s s e t management system for each of its clients.

An organized system of digital a s s e t management is necessary for speed and functionality. Digital a s s e t s must be archived in a fashion that is easy to search, annotate, access and update, based on numerous criteria. A quality digital a s s e t management system will also include permissions and security controls for protection. This means that only authorized individuals will be able to access the system, which affords increased safeguards in protecting the company’s digital a s s e t s.

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State Of The Art Approaches to Digital Asset Management Implemented By DPCI

DPCI works to assist companies with increased speed and functionality in updating online content. An online presence is an absolute requirement of every modern day industry, corporation, business, and organization. But simply having a website does not guarantee visitors to the site. In fact, there are several things that must be in place before visitors can even find a website easily. Perhaps the most important concern is that of search engine optimization. This is a method of utilizing appropriate keywords and phrases in the correct way to get noticed by the search engines. A good ranking with search engines helps to ensure that people in need of a particular service or product will find the right site.

Another important part of having a positive online presence is having interesting content that keeps visitors coming back. This is sometimes done through the use of photos, videos, audio, logos and other branding materials. As a company grows and develops new products and services, the more of this digital content there is to manage. Obviously the digital asset management is a vital component of any content management system.

Depending on IT personnel to handle this responsibility is how some companies tackle the job. However, this is not the most efficient use of this personnel’s time. While it takes them away from other tasks that they are better suited for the content management system they may decide to incorporate is likely to be less effective than other options available. Any digital asset management system implemented will place more responsibility on marketing professionals and content experts and less on IT personnel.

Before deciding on the appropriate digital asset management system, DPCI performs a thorough evaluation of a company’s existing infrastructure. This is done to determine if building upon or extending the existing environment is a viable option. With over 10 years of business and a team of experts, DPCI is able to implement a modern approach to creating, managing, interpreting and delivering content. Their state of the art approaches to organizing staff, improving processes and implementing sensible technology to support content management system needs can make the difference between a company’s optimal success and mediocre stability.

The team at DPCI has a collective knowledge with wide experience in implementation of CMS platforms. A full service shop experience is offered; DPCI truly knows how a web content management system should work in various business environments. Some of the services include business analysis, project management, product integration, extended programming, training and support.

DPCI was incorporated 10 years ago. In ten years time Database Publishing Consultants, Inc.’s expert consultants have expanded their already extensive knowledge about what makes the perfect content management system. Whether working with a museum or a large corporation, DPCI can easily implement a digital asset management system that allows even non-technical personnel to become producers.

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Web Content Management System Provided By DPCI: Based On The Philosophy Of Instant Access

DPCI is committed to assisting companies to find the best content management system available to meet their particular needs. If a company’s website doesn’t leave an impression that lasts then its memory soon disappears from the mind of the visitor, which means sales are lost. A comprehensive web content management system considers search engine optimization as well as other important strategies.

With 10 years of experience, DPCI has a wide range of expertise in implementation of CMS platforms. DPCI offers a full service implementation, from knowledge about how web content should work in various business environments to business analysis, project management, product integration, extended programming, training and support. DPCI works diligently to assist companies in having increased speed and functionality when it comes to updating online content.

DPCI recognizes the power of online communities and as such, that power can be leveraged via a customized content management platform with online community services distinguished by a company’s private label. These private label offerings can assist in making communication more accessible between customers, suppliers, or partners, both internally and externally. Resources, information, and an online community relevant to the particular needs of the targeted market group will enhance the visitor’s experience.

Many companies rely on their IT personnel to develop, manage and deliver all web content used. This often takes the IT professional away from other tasks that require his/her expertise. Web content management systems implemented by DPCI are based on the belief that access should be instant and it should be convenient to use with a template driven web browser interface. With the right content management system, even non-technical personnel can become producers.

DPCI delivers systems that are easy to use and which place less responsibility on IT personnel and more on marketing professionals and content experts. Through careful evaluation DPCI determines the right content management system for a particular company and its business type. The system will be flexible and scalable – that is, it will have the capacity to grow with the company.

Every company has unique needs. DPCI can implement a digital asset management system that is geared specifically to the requirements of a large corporation or smaller organization. The fact is that over a short period of time companies acquire numerous corporate logos and branding materials, still and stock photography, audio and video clips, and archival content of all kinds. This must be organized and handled via digital asset management.

Database Publishing Consultants, Inc. is now celebrating 10 years of business. In that time DPCI has gained vast knowledge regarding what makes an ideal content management system. The team at DPCI is a collection of experts in various areas, each bringing wisdom to share with the group. This results in a solid foundation and intelligence that is used in the implementation of a company’s digital asset management system.

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