Tag Archives: Reseller hosting

Fasthosts Reveals 1 In 3 Consumers Has Posted A Negative Review Of A Firm Online

Fasthosts, a leading UK web hosting provider, has revealed that one third of British consumers has posted negative material online relating to a company or product.

The survey of 1300 UK consumers* commissioned by the web hosting company found that it is now common place for Britons to express their gripes openly online, most commonly on social networking sites such as Facebook and Twitter, as well as online forums. Over half of young adults have published negative online reviews. Encouragingly for firms, the vast majority of consumers are willing to give a company a second chance if it responds well to their online complaints.

Whilst willingness to share frustrations online is equal across both genders, the issue ranges in frequency according to age. Younger Britons are far more likely to publish their grievances. Some 52 per cent of under 24 year olds have turned to the web in this way. 39 per cent aged 25-34, and 38 per cent of adults aged between 45-54 years have done so. 1 in 4 of those older (28 per cent) vented their concerns online. Geographical location also appears to be a driver, with the issue most common in the south east (38 per cent) and far north of England, such as North East (37 per cent).

However, some 84 per cent of consumers would forgive a company for mistakes and be willing to use it again if the firm engaged with their negative online review and discussed the issues with them.

It appears that few British companies are seeing the benefits of getting to grips with the issue of negative online material. Data from 400 UK small businesses** reveals that few UK companies choose to interact with customers who publish negative material about them. Despite the prevalence of online complaints, only 12 per cent of small firms have ever engaged with an online complaint.

Stephen Holford, Marketing Director, Fasthosts Internet, commented: “It is understandable that many business owners’ first instinct may be to shy away from their customers’ online complaints. However, addressing negative online material enables a company to learn about their customer experience as well as improve their customer retention and online reputation.”

Graham Jones, Internet Psychologist, added: “People who want to complain about a company are getting a sense of freedom and power as a result of social networks and feel encouraged to make such complaints. As a result, this is a growing problem for companies and is something they must do as a matter of routine. Interestingly, several studies show that when people have their complaints positively responded to they are more supportive of the business than they were before the complaint was made. Psychological research shows this is linked to the fact that when the complaint is responded to well, people feel as though they are being cared for, which produces positive emotional responses.”

Via EPR Network
More Internet & Online press releases

Fasthosts Voted ‘Best Web Host’

Fasthosts Internet Ltd, a leading web hosting provider, has announced that it has won ‘Best Web Host’ in the Computer Shopper Magazine Awards 2011. Fasthosts was chosen from a fiercely competitive market as the best UK provider of web hosting. The Award was secured entirely on votes cast by the readers of Computer Shopper magazine and expertreviews.co.uk. Fasthosts shook-off aggressive efforts from a number of hosts and ISPs.

Fasthosts has continued to launch innovative products during the past year such a Fasthosts Online Backup. The scope of Fasthosts’ products and services is a reflection of how vital the Web now is for businesses and individuals alike. Since 1999, Fasthosts has been at the forefront of developing powerful but intuitive and affordable hosted solutions for capitalizing on the Web.

Stephen Holford, Marketing Director, Fasthosts Internet, said: “We are absolutely delighted to have been voted ‘Best Web Host’ in these popular awards. We are most pleased that it has been decided solely by the public. There are a number of strong providers in the UK web hosting market, which makes the award even more pleasing. Fasthosts is privileged to have shared in the online success of hundreds of thousands of its customers.”

“Fasthosts was the clear favourite web hosting provider in the Computer Shopper and Expert Reviews Reader Awards Survey 2011. More readers were satisfied with Fasthosts’ service than that of any other provider,” commented Chris Finnamore, Reviews Editor of Computer Shopper Magazine.

As well as packages for creating a web presence, such as domain names, shared and dedicated hosting, Fasthosts now delivers hosted solutions for flexible online business including virtual servers, online storage and back-up, and tools for ecommerce, online marketing and collaboration.

(DCoD) service, was recognised for providing outstanding virtualised solutions and service. The award further recognises Fasthosts’ ability to address end customers’ business challenges and utilise technology innovation to address these. The company has also won the Microsoft Hyper-V Cloud Partner Award 2011.

Holford added: “In today’s digital climate, providers like Fasthosts have an important part to play in bringing technologies enjoyed by large enterprises to within the grasp of every computer user. We will continue to invest heavily and leverage our technical experience to achieve this.”

As a leading web hosting provider, and Technology Sponsor of The Great Exhibition 2012, Fasthosts offers a comprehensive range of web solutions including domain name registrations, web hosting, dedicated and virtual servers, email hosting, secure online storage and back-up, online payment services, reseller hosting and feature-rich broadband packages. Fasthosts is well placed to deliver a high quality service.

Via EPR Network
More Internet & Online press releases

Fasthosts Warns Small Firms Not To Spam Their Customers

Fasthosts Internet Ltd, a leading web hosting provider, has warned UK businesses not to spam their customers with unsolicited newsletters and marketing emails.

Over the past year, the company has seen an 88 per cent rise in the number of spam reports it has received, most commonly where consumers have reported business customers for allegedly sending spam to them. The data lends weight to the theory that the challenging economy and increasingly competitive online marketplace has perhaps led more small firms to cut corners with their email communication. The company recommends that small companies take necessary steps to ensure that emails are only sent to the right recipients who have opted-in to receive them.

As more UK firms are adopting email marketing as a valuable sales and communication channel, it would appear that the problem of business-related spam is escalating. According to Fasthosts, from June 2010 to June 2011 the company has received 88 per cent more reports from the public regarding genuine businesses who they believe have sent them unsolicited and unwanted emails. A proportion of cases required investigation and/or action by the provider such as a warning or locking of the relevant email account. In most cases, Fasthosts needed only to provide best practice email advice to the relevant business.

Stephen Holford, Marketing Director, Fasthosts Internet, said: “In a tough economy, small businesses may be tempted to be more aggressive with the frequency of mailings, or begin to take for granted their right to email a contact base. Every firm must respect the value that consumers place on their Inbox, and take the proper measures to ensure they use email professionally and ethically.”

Internet Psychologist Graham Jones said: “Unwanted email is a major issue which causes frustration, annoyance and stress. If a business emails people without paying proper attention to opt-in systems they can expect increased negativity from their customers and their prospects. And with the ease with which people can complain about companies on social networks, there is the obvious potential for reputational damage too.”

Jones added: “When people are asked to define spam they simply talk about emails they did not request – no matter who those messages come from. Many businesses think they are merely doing ’email marketing’ but their customers actually think they are spamming. There is a clear difference in thinking between many businesses and their customers – and that is bad for reputation and revenue.”

Whilst still rare, it is possible for businesses to become involved in the distribution of spam without even realising. Problems can arise as a result of their email becoming compromised locally, commonly through a virus or Trojan on their hardware such as a PC. It is vital that all businesses they keep mailboxes secure and regularly update passwords to minimise the risk of exploitation of their domain or mail servers.

Holford added: “Whilst spam is not new, the damage that it can do to business reputation and customer loyalty should definitely be cause for thought. The more responsibility a company shows towards their use of email, the more credible and rewarding email marketing will become as a channel.”

Via EPR Network
More Internet & Online press releases

Innovative New Reseller Platform By Fasthosts

Fasthosts Internet Ltd, a leading UK web host, has launched a brand new reseller platform for its UK reseller partners. The solution offers a highly effective platform for structuring and performing a reseller hosting operation.

Reseller Platform

The Fasthosts Reseller hosting package delivers access to a range of customisable web solutions including hosting, domains and email products at discounted reseller rates and features unlimited web space and bandwidth. Presently, new resellers will benefit from a 6 months free offer, allowing them to build their reseller business with no subscription costs. Fasthosts’ new platform sets a new standard in enabling resellers to develop a profitable business in this growing sector.

Reseller web hosting offers a highly profitable business opportunity for IT professionals and entrepreneurs. Resellers can combine re-branded white-label web solutions with their own services, such as web design, programming or IT advice, to create tailored services for niche markets. Users earn recurring profits on items they sell, can set their own price points and may charge for free elements such as unlimited web space, website traffic and email accounts.

Fasthosts’ new reseller platform provides a market-leading level of usability, transparency and control for a reseller. It also offers a high degree of freedom as resellers can create a customised package for each end customer, design and create their own range of packages or simply resell Fasthosts’ off-the-shelf packages. This flexibility means resellers can tailor their services closely to customers’ needs and remain competitive.

Fasthosts’ Reseller Control Panel has been re-engineered to reduce administration for resellers and improve efficiency. The custom branding tools enable resellers to customise their customers’ control panels, webmail and SiteBuilders.

Stephen Holford, Chief Marketing Officer, Fasthosts Internet said “We are focused on making sure our resellers can grow a successful and profitable business, even in this tough economic climate. Our service enables them to not only create their own brand, but also create their own packages. The new platform itself is designed to satisfy the technical needs of a demanding hosting provider and also inspire the complete beginner”.

Fasthosts’ philosophy is designed to free resellers to achieve the best possible business model, with both Linux and MS web hosting, a comprehensive range of domain name registrations and award winning MS Exchange email packages for resale. Other reseller web hosting providers can place limits on web space per end customer and levy expensive charges for bandwidth used. Fasthosts removes these risks with its unlimited web space and bandwidth. While resellers are free to make whatever charges they wish, Fasthosts’ resellers will never face their users being cut-off or unexpected charges from their provider.

In recent months, Fasthosts has promoted reseller hosting as a low risk and profitable way to develop an IT related enterprise. Recent research conducted by the company showed that 80 per cent of companies that begin to resell web hosting in addition to their regular products or services earn a profit from the practice within 1 year. By offering web solutions, many can bolster their revenues and prolong client relationships.

Holford added, “As a reseller hosting specialist, Fasthosts aims to deliver its resellers unrivalled support and innovation in equal measures”.

About Fasthosts
Fasthosts is the UK’s leading web hosting company. Based in the UK and operating 24×7 from their dedicated UK data centres, Fasthosts keeps over 1 million domains running smoothly and ensures over 6 million emails are delivered safely each day. All Fasthosts services can be self-managed through the award winning Fasthosts web-based control panel that provides customers with unparalleled online control, enabling them to manage hosted services including domain registrations, shared web hosting, business-class email, dedicated servers, software-as-a-service, internet merchant accounts and unlimited broadband. Fasthosts’ highly successful reseller channel has recently been rated Number 1 for reseller hosting by industry portal Web Host Directory.

Via EPR Network
More Internet & Online press releases