Tag Archives: Social Media Marketing

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Facebook Changes to Business Pages

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SEOwhat.com, a national leader in internet marketing, web design, and search optimization company, that specializes in both on-page and off-page optimization is recommending that online retailers stay abreast of the continuing and constant changes to Facebook rules and regulations to ensure sales are not affected by non-compliance. Staying up-to-date of the adjustments to the policies Facebook enforces to the places pages is a necessary part of business these days. Social media marketing is a key part of success for many internet retailers.

The most recent changes to Facebook Pages may affect business negatively if they do not comply. Review the Page Management to make sure the business name accurately reflects the Page content. The name cannot have symbols or all capitals letters, except for acronyms. The name needs to be simply just the name of the business. Name Changes and Migrations cannot lead to an unintended connection, nor can they result in re-categorizing a Page, this may result in a loss of “friends” when a business would like to combine pages.

One of the biggest changes that will affect businesses on Facebook is to the covers. They are a popular place for promotions and Facebook has tightened up these restrictions, they can no longer include price or purchase information. Contact information cannot be included or any references to actions such as, “Like” or“Share”. Promotions must be administered with Apps on Facebook.com. These rules and regulations can be confusing to the business owner and they change frequently. SEOwhat.com has experts in social media services to help ensure the businesses page on Facebook complies with these changes and keeps the client up to date with changes that are coming. Noncompliance can result in the page being rejected or removed from Facebook.

Via EPR Network
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Advertising, Affiliate Program, B2b, Internet, Services, Social Networking, Web Marketing

A Secret New Social Media Marketing Website Explodes Out Of Ohio

SpreadTheWealthOnline.com today celebrated the official launch of the new social media software review web site. Expected to draw attention from social media experts around the Nation, the new venture represents the growing trend in the use of social media marketing in modern business practices. The venture will use its new site to showcase the latest technologies in viral marketing and how they can be properly implemented by businesses – large and small. The launch has people puzzled as to who, what, when, where and why they are doing this.

The group responded: “Social Media Fanatics have such an emotional connection for exploration. We want to fully embrace this and rely on an open sharing to enhance science. We hope to get the snow ball rolling and rely on the great people in the industry to morph into great new technologies, networking, and sharing”

According to the secret staff, “The social media industry has been laden with millionaire get rich quick schemes and spam since its original popularity in the early 2000’s.” This site hopes to provide realistic information about social media marketing and debunk some of the ‘secrets’ that provide wealth to an elite minority.”

When asked about the reasons behind the venture, www.SpreadTheWealthOnline.com stated “The website is a compilation of various life experiences and passion about a new trending industry. We believe that This site will help small businesses compete in online marketing, entrepreneurs get their ideas out to the world, and experts discuss current technologies to further the industry of social media marketing.”

Running on a matter of principal, the site hopes to attract an unprecedented number through the use of viral marketing only. At the present time, funding for the site will be a combination of donations and affiliate programs. When asked about the future viability of the company, the anonymous bloggers stated “We believe that if we do good to others, others will do good to us. We want to get our knowledge out to the world. The first 30 days are a compilation of over two years of research and a few dedicated professionals. We will be rolling out the latest technology daily in preparation for our own personal surprise – which will launch on a secret date during this period.”

Via EPR Network
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Fujitsu Has Chosen bigmouthmedia To Lead Its International PPC Campaign

Fujitsu Technology Solutions GmbH selected the Edinburgh based search engine optimisation company following a multi-agency pitch. Bigmouthmedia will now lead the company’s paid search advertising campaign in more than 25 countries worldwide, including Germany, France and the United Kingdom.

David Hardy, bigmouthmedia group’s international sales and marketing director, commented on the deal saying: “We’re delighted to be working for such an internationally renowned brand like Fujitsu. One of bigmouthmedia’s key strengths is our international scope, and our demonstrable expertise in running complex multi-language campaigns has been a key factor in winning this account.”

He added: “Over the past 12 years we have established a proven track record in managing big brands across multiple territories, and I am confident we will enjoy similar success with our strategy for what promises to be a challenging and exciting campaign.”

Fujitsu’s digital marketing requirements also included an increase in the profile, turnover and traffic on their international sites as well as the capacity to oversee new product and service launches. Beginning work immediately, bigmouthmedia now develops and manages Fujitsu’s PPC campaigns in more than 25 countries, including Italy, Spain, Turkey, Scandinavia and the Eastern European countries.

About bigmouthmedia
Founded in 1997, bigmouthmedia is Europe’s largest and most experienced digital marketing agency and was rated the UK’s #1 Search agency for Search Engine Optimisation and PPC in the 2009 NMA Marketing Services Guide.

Bigmouthmedia’s 200+ online marketing experts across 12 international offices maximise online brand exposure for our clients by means of integrated digital strategies incorporating SEO, PPC, social media marketing, affiliate marketing, display advertising, online PR and copywriting.

Via EPR Network
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Bigmouthmedia Welcomes The New Search Partnership Between Yahoo And Microsoft’s Bing Search Engine, Stating That The New Arrangement Could Rejuvenate Competition In A Market Currently Dominated By Google

Although details of the deal are as yet unclear, reports from numerous credible news outlets worldwide suggest that after many months of negotiation, the global giants are set to unveil an agreement that will see Yahoo sell search ads under Microsoft’s nascent Bing brand. While estimates of the global market share the partnership will hold vary from 12% to 30%, Europe’s largest independent digital marketing agency believes that the news will have a positive impact upon the industry.

“It’s been 18 months since the rumour mill first started touting the possibility of a deal involving Yahoo and Microsoft, and the industry as a whole will be delighted to see what’s become the search business’ longest-running soap opera finally approaching a conclusion. The devil will be in the detail, but given the alarming dominance that Google has held over the market for so long, the prospect of a serious challenge to their position is good news for everyone,” said Lyndsay Menzies, Chief Operations Officer at bigmouthmedia.

“Although the impact in the UK will be minimal, with the combined entity still only accounting for a market share of around 5%, competition in any market is good for consumers. If the partnership succeeds in growing their market share still further, the renewed challenge could force Google to become more competitive.”

With the precise details of the agreement still a closely guarded secret, the news that Yahoo has finally succumbed to Microsoft’s advances has spawned widespread speculation over the deal’s possible ramifications. While the prospect of a serious competitor to Google’s Adwords system is being touted as a move that could help push PPC advertising prices downwards, other commentators have suggested that the deal could force the search giant to reconsider its policy against paying commission to partner agencies.

“There are still more questions than there are answers about this deal, but If Yahoo’s paid search ads are powered by Bing then we will have another credible search engine to consider for paid search budgets. That may result in some instability as bid management platforms adapt to cope with the new landscape, but it will help keep cost-per-click prices down,” said Andrew Girdwood, bigmouthmedia’s Head of Search.

“But if Bing is only going to supply Yahoo with organic results then it still means Yahoo is out of the search game. They’ll not be developing their search engine, are unlikely to return to it and will in essence become an ad management platform – the long term effects of which remain to be seen.”

About bigmouthmedia
Founded in 1997, bigmouthmedia is Europe’s largest and most experienced digital marketing agency and was rated the UK’s #1 Search agency for Search Engine Optimisation and PPC in the 2009 NMA Marketing Services Guide.

Bigmouthmedia’s 200+ online marketing experts across 12 international offices maximise online brand exposure for our clients by means of integrated digital strategies incorporating SEO, PPC, Social Media Marketing, Affiliate marketing, Display Advertising, Online PR and Copywriting.

Bigmouthmedia’s multilingual digital solutions deliver outstanding ROI for over 300 world leading brands including British Airways, Tesco, ebay, Sky, Cisco, BT, Comic Relief, Barclaycard and Europcar.

Via EPR Network
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