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Google Moving Into Mobile Phone Credit Cards, SEO Company Queryclick.com Says It’s Got Its Eyes On The Money

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Mountain View giant Google is said to be considering a move into mobile phone credit card payments, according to sources speaking to the Wall Street Journal.

Reports suggest that the search engine is poised to forge bonds with MasterCard and Citigroup so that Android users will have the ability to pay for purchases with the help of ‘near-field communications’ technology (NFC).

At the launch of the Nexus S, allusions were made to such a move, and fans of Android are welcoming the development. NFC mobile payments are also rumoured to be making their way to Apple devices in the near future, with many expecting subsequent iPhones to be equipped with NFC chips, while Orange has already joined forces with Barclaycard with the aim of offering contactless payments.

If the reports are true, Google could be set to open a new round of iPhone versus Android debates, claims SEO company Queryclick.com. A spokesperson said: “It’s a slow burning battle, but Google’s Android and Apple’s iPhones are set to continue squabbling for top position in the hearts of smartphones fans for years to come.

“While Apple may have had the initial advantage, technology geeks quickly embrace the flexibility and functionality of the Android operating system. New moves like this are exactly the kind of thing Google can use to its advantage, and if it beats Apple to the punch with contactless payments, it could cement its place at the top.”

The Nexus S is currently the only NFC ready phone on the market, although Samsung is slated to be releasing the Galaxy S II with this functionality in the summer. Apple CEO Steve Jobs has already announced NFC technology will not be included in the iPhone 5, stating his belief that the technology is still at too early a stage of its evolutionary process.

Via EPR Network
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Bing Innovation Reinvigorates Search Industry Says UK SEO Experts Queryclick

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In a bid to continue taking noticeable bites out of Google’s market share, Bing has unleashed yet another ground-breaking web-based application to woo searchers.

An add-on to Bing Maps, the cutting-edge app known as ‘Taxi Fare Calculator’ now allows users to determine prospective cab costs when planning journeys in major cities.

Part of a raft of new applications currently sweeping Microsoft’s search engine, SEO industry experts QueryClick believe Bing’s continued innovation makes it even more capable of chipping away at Google’s market share:

“Since the late 90s Google has held an almost unbreakable stranglehold over the search industry accounting for a staggering 60% of the market share.

“Despite Bing serving a mere 12.7% of the industry, the speed with which Microsoft are swaying millions of web users is not to be ignored.

“Microsoft realised early on that it would have to offer netizens something other than search if it was to stand a chance at cracking Google which is why we will continue to see developers pulling out all the stop to create web applications that can’t be found anywhere else.”

The new features on Bing Maps don’t stop there however with a series of other applications that cover everything from weather reports to restaurant reviews.

Weatherbug, for example, takes internet weather forecasting to an entirely new level with radar imagery, live video from observation stations and satellite technology that can accurately track and predict weather systems days in advance.

Via EPR Network
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Facebook ‘Questions’ Adds New Dimension To Search, Claims UK SEO Experts Queryclick

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Shortly after hitting the 500 million user mark last week, Facebook announced a new change of direction which will see the social media giant make its first move into the search market.

The new feature – called Questions – will see users able to ask for answers, opinions and advice from a community of fellow users.

Despite similar facilities being available via Twitter, Ask.com and Yahoo Answers, UK SEO experts QueryClick believe Questions still adds a new dimension to search as a company spokesperson explains:

“Facebook hasn’t broken new ground by providing a service where users can ask a community of people for answers. What it has done, however, is created an environment where those asking questions have access to 500 million potential answers.

“The enduring popularity of Facebook will undoubtedly see a large number of people take part in Questions which will deplete the amount of traffic and number of page views currently racked up by similar sites such as Yahoo Answers.”

Coinciding with the relaunch of Ask.com, Facebook Questions marks a noticeable turning point in the history of search with increasing emphasis on answers from humans rather than computers.

Although Facebook Questions has not be highlighted as a threat to current industry leader and pioneer, Google, SEO web design experts QueryClick still believe that internet users should expect a shift in the way we approach online search:

“When the internet first began growing in popularity about 15 years ago, people were happy to scour the web looking for answers to their questions and quickly began favouring search engines over people when it came to solving queries quickly.

Via EPR Network
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SEO Company Queryclick.com Welcomes News That US Online Ad Spend Reached A Record High In The First Quarter

While the worldwide economy is still struggling in the aftermath of the global recession, recent research has revealed that the online advertising market has bucked trends and has continued to expand regardless.

SEO Company Queryclick.com Welcomes News That US Online Ad Spend Reached A Record High In The First Quarter

According to figures from industry bodies Interactive Advertising Bureau, PricewaterhouseCoopers and comScore, the market has experienced record breaking growth that takes total advertising spend for the first quarter of 2010 to the highest total ever recorded for an equivalent period.

The news is likely to be welcomed industry wide, and SEO company Queryclick.com has announced it is pleased to see that the sector is performing as well as it predicted. With an increase in US online advertising spend to the tune of 7.5 per cent, the SEO experts are confident that the figures will help companies realise that money is well spent in online ventures – even when budgets are tight.

A spokesperson for Queryclick explained: “It’s great to see that online advertising is proving its market strength despite the recent economic downturn. We hope that news such as this will help businesses recognise the many cost effective advertising options that are available online.

“The huge advances in technology have made it possible for business of all shapes and sizes to interact online, and we hope that this news is merely the tip of the iceberg when it comes to the ways in which online experiences will continue to improve for users and businesses alike.”

Coming after a tough year in 2009, when online advertising spend dropped in the US for the first time since 2002, the recent figures will provide a boost to the American economy as well as a boon to marketing departments championing online venues for their services.

Via EPR Network
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Google Wise To Look To Move Further Into Voip Technology, Claims UK SEO Company Queryclick.com

With an ever-expanding empire in the world of search and online communication, some believed that Google was missing a string to its bow when it came to VoIP software. Recent news that the company is in negotiations to buy publically traded Norwegian company Global IP Solutions suggests that Google is planning to complete its arsenal with a new solution.

Google Wise To Look To Move Further Into Voip Technology, Claims UK SEO Company Queryclick.com

While the deal is still surrounded in mystery, it’s no surprise that Google has sought to takeover a company it has long been a customer of. What is more unsure is how existing customers, such as search engine and online rivals Yahoo! and AOL, will fit into the picture if Google gains control of Global IP Solutions.

SEO company Queryclick.com commend Google for its ability to spot opportunities. Queryclick explained: “As Google has continued to grow, it’s suffered from the same problems that face any rapidly and massively expanding business – the fact that the bigger you get, the harder you fall.

“However, the company has continued to make smart purchases and spot holes in the market, as well as showing its not afraid to take risks or write a project off as a failure if it doesn’t come to fruition, We think that the acquisition of a company like Global IP Solutions is a very smart move for the search engine – especially as it tries to move further into the mobile market.”

Google also bought VoIP provider Gizmo5 in November of last year, and this latest attempted acquisition suggests the search company hasn’t found its ideal solution yet. The new deal with Global IP Solutions is still awaiting approval from stockholders, although both businesses appear confident that approval will be granted.

“Companies now need to make sure search engine optimisation, advertising and PPC campaigns are able to interact successfully with the desires of users who are expecting more and more from their online services – whether it means added functionality, or sites that are easy to browse from mobile devices.”

Via EPR Network
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